Privacy Policy

Preamble

Mit der folgenden Datenschutzerklärung möchten wir Sie darüber aufklären, welche Arten Ihrer personenbezogenen Daten (nachfolgend auch kurz als "Daten" bezeichnet) wir zu welchen Zwecken und in welchem Umfang verarbeiten. Die Datenschutzerklärung gilt für alle von uns durchgeführten Verarbeitungen personenbezogener Daten, sowohl im Rahmen der Erbringung unserer Leistungen als auch insbesondere auf unseren Webseiten, in mobilen Applikationen sowie innerhalb externer Onlinepräsenzen, wie z.B. unserer Social-Media-Profile (nachfolgend zusammenfassend bezeichnet als "Onlineangebot"). Die verwendeten Begriffe sind nicht geschlechtsspezifisch.

Table of contents

• Preamble
• person in charge
• Contact Data Protection Officer
• Overview of processing operations
• Relevant legal basis
• safety measures
• Transfer of personal data
• International data transfers
• General information on data storage and deletion
• Rights of data subjects
• Business services
• Business processes and procedures
• Providers and services used in the course of business activities
• payment procedure
• Provision of online services and web hosting
• Use of cookies
• Contact and inquiry management
• Communication via Messenger
• cloud services
• Newsletters and electronic notifications
• Advertising communication via email, mail, fax, or telephone
• Web analytics, monitoring, and optimization
• online marketing
• Customer reviews and rating procedures
• Presence on social networks (social media)
• Plug-ins and embedded functions and content
• Cloudflare Turnstile
• Processing of data in the context of employment relationships
• application process
• Privacy information for whistleblowers
• Modification and updating

person in charge

Hotel Diedrich OHG
Nuhnestraße 2
59969 Hallenberg
Germany

Authorized representatives: Benjamin Diedrich, Leander Diedrich

Email address: datenschutz@hotel-diedrich.de

Phone: +49 (0)2984 9330

Imprint: https://www.hotel-diedrich.de/impressum/

Contact Data Protection Officer

Dieter Grohmann | Data protection & privacy
Beethovenstr. 23
87435 Kempten
Germany

Phone: +49 (0) 831 / 5209 8680
Email: info@datenschutzprivacy.de

Overview of processing operations

The following overview summarizes the types of data processed and the purposes for which they are processed, and refers to the data subjects.

Types of data processed

• Inventory data.
• Employee data.
• Payment details.
• Location data.
• Contact details.
• Content data.
• Contract data.
• Usage data.
• Meta, communication, and procedural data.
• Social data.
• Applicant data.
• Image and/or video recordings.
• Event details (Facebook).
• Log data.
• Performance and behavioral data.
• Working time data.
• Creditworthiness data.
• Salary data.

Special categories of data

• Health data.

Categories of data subjects

• Beneficiaries and clients.
• Employees.
• Interested parties.
• Communication partner.
• User.
• Applicant.
• Business and contractual partners.
• Third parties.
• Whistleblower.
• Customers.

Purposes of processing

• Provision of contractual services and fulfillment of contractual obligations.
• Communication.
• Safety measures.
• Direct marketing.
• Reach measurement.
• Tracking.
• Office and organizational procedures.
• Remarketing.
• Conversion measurement.
• Click tracking.
• Target group formation.
• Organizational and administrative procedures.
• Application process.
• Feedback.
• Marketing.
• Profiles containing user-related information.
• Provision of our online services and user-friendliness.
• Assessment of creditworthiness and credit rating.
• Establishment and implementation of employment relationships.
• Information technology infrastructure.
• Whistleblower protection.
• Financial and payment management.
• Public relations.
• Sales promotion.
• Business processes and business management procedures.

Relevant legal basis

Relevant legal bases under the GDPR: Below you will find an overview of the legal bases of the GDPR on which we process personal data. Please note that, in addition to the provisions of the GDPR, national data protection regulations may apply in your or our country of residence or registered office. If more specific legal bases are applicable in individual cases, we will inform you of this in the privacy policy.

 

• Einwilligung (Art. 6 Abs. 1 S. 1 lit. a) DSGVO) - Die betroffene Person hat ihre Einwilligung in die Verarbeitung der sie betreffenden personenbezogenen Daten für einen spezifischen Zweck oder mehrere bestimmte Zwecke gegeben.
• Vertragserfüllung und vorvertragliche Anfragen (Art. 6 Abs. 1 S. 1 lit. b) DSGVO) - Die Verarbeitung ist für die Erfüllung eines Vertrags, dessen Vertragspartei die betroffene Person ist, oder zur Durchführung vorvertraglicher Maßnahmen erforderlich, die auf Anfrage der betroffenen Person erfolgen.
• Rechtliche Verpflichtung (Art. 6 Abs. 1 S. 1 lit. c) DSGVO) - Die Verarbeitung ist zur Erfüllung einer rechtlichen Verpflichtung erforderlich, der der Verantwortliche unterliegt.
• Berechtigte Interessen (Art. 6 Abs. 1 S. 1 lit. f) DSGVO) - die Verarbeitung ist zur Wahrung der berechtigten Interessen des Verantwortlichen oder eines Dritten notwendig, vorausgesetzt, dass die Interessen, Grundrechte und Grundfreiheiten der betroffenen Person, die den Schutz personenbezogener Daten verlangen, nicht überwiegen.
• Bewerbungsverfahren als vorvertragliches bzw. vertragliches Verhältnis (Art. 6 Abs. 1 S. 1 lit. b) DSGVO) - Soweit im Rahmen des Bewerbungsverfahrens besondere Kategorien von personenbezogenen Daten im Sinne des Art. 9 Abs. 1 DSGVO (z. B. Gesundheitsdaten, wie Schwerbehinderteneigenschaft oder ethnische Herkunft) bei Bewerbern angefragt werden, damit der Verantwortliche oder die betroffene Person die ihm bzw. ihr aus dem Arbeitsrecht und dem Recht der sozialen Sicherheit und des Sozialschutzes erwachsenden Rechte ausüben und seinen bzw. ihren diesbezüglichen Pflichten nachkommen kann, erfolgt deren Verarbeitung nach Art. 9 Abs. 2 lit. b. DSGVO, im Fall des Schutzes lebenswichtiger Interessen der Bewerber oder anderer Personen gem. Art. 9 Abs. 2 lit. c. DSGVO oder für Zwecke der Gesundheitsvorsorge oder der Arbeitsmedizin, für die Beurteilung der Arbeitsfähigkeit des Beschäftigten, für die medizinische Diagnostik, die Versorgung oder Behandlung im Gesundheits- oder Sozialbereich oder für die Verwaltung von Systemen und Diensten im Gesundheits- oder Sozialbereich gem. Art. 9 Abs. 2 lit. h. DSGVO. Im Fall einer auf freiwilliger Einwilligung beruhenden Mitteilung von besonderen Kategorien von Daten, erfolgt deren Verarbeitung auf Grundlage von Art. 9 Abs. 2 lit. a. DSGVO.
• Verarbeitung besonderer Kategorien personenbezogener Daten in Bezug auf Gesundheitswesen, Beruf und soziale Sicherheit (Art. 9 Abs. 2 lit. h) DSGVO) - Die Verarbeitung ist für Zwecke der Gesundheitsvorsorge oder der Arbeitsmedizin, für die Beurteilung der Arbeitsfähigkeit des Beschäftigten, für die medizinische Diagnostik, die Versorgung oder Behandlung im Gesundheits- oder Sozialbereich oder für die Verwaltung von Systemen und Diensten im Gesundheits- oder Sozialbereich auf der Grundlage des Unionsrechts oder des Rechts eines Mitgliedstaats oder aufgrund eines Vertrags mit einem Angehörigen eines Gesundheitsberufs erforderlich.

Nationale Datenschutzregelungen in Deutschland: Zusätzlich zu den Datenschutzregelungen der DSGVO gelten nationale Regelungen zum Datenschutz in Deutschland. Hierzu gehört insbesondere das Gesetz zum Schutz vor Missbrauch personenbezogener Daten bei der Datenverarbeitung (Bundesdatenschutzgesetz - BDSG). Das BDSG enthält insbesondere Spezialregelungen zum Recht auf Auskunft, zum Recht auf Löschung, zum Widerspruchsrecht, zur Verarbeitung besonderer Kategorien personenbezogener Daten, zur Verarbeitung für andere Zwecke und zur Übermittlung sowie automatisierten Entscheidungsfindung im Einzelfall einschließlich Profiling. Ferner können Landesdatenschutzgesetze der einzelnen Bundesländer zur Anwendung gelangen.

Hinweis auf Geltung DSGVO und Schweizer DSG: Diese Datenschutzhinweise dienen sowohl der Informationserteilung nach dem Schweizer DSG als auch nach der Datenschutzgrundverordnung (DSGVO). Aus diesem Grund bitten wir Sie zu beachten, dass aufgrund der breiteren räumlichen Anwendung und Verständlichkeit die Begriffe der DSGVO verwendet werden. Insbesondere statt der im Schweizer DSG verwendeten Begriffe "Bearbeitung" von "Personendaten", "überwiegendes Interesse" und "besonders schützenswerte Personendaten" werden die in der DSGVO verwendeten Begriffe "Verarbeitung" von "personenbezogenen Daten" sowie "berechtigtes Interesse" und "besondere Kategorien von Daten" verwendet. Die gesetzliche Bedeutung der Begriffe wird jedoch im Rahmen der Geltung des Schweizer DSG weiterhin nach dem Schweizer DSG bestimmt.

safety measures

We take appropriate technical and organizational measures in accordance with legal requirements, taking into account the state of the art, implementation costs, and the nature, scope, circumstances, and purposes of processing, as well as the varying likelihood and severity of threats to the rights and freedoms of natural persons, to ensure a level of protection appropriate to the risk.

These measures include, in particular, ensuring the confidentiality, integrity, and availability of data by controlling physical and electronic access to the data as well as access, input, transfer, availability, and separation. Furthermore, we have established procedures that guarantee the exercise of data subject rights, the deletion of data, and responses to data threats. Furthermore, we take the protection of personal data into account during the development and selection of hardware, software, and procedures in accordance with the principle of data protection, through technology design and data protection-friendly default settings.

Kürzung der IP-Adresse: Sofern IP-Adressen von uns oder von den eingesetzten Dienstleistern und Technologien verarbeitet werden und die Verarbeitung einer vollständigen IP-Adresse nicht erforderlich ist, wird die IP-Adresse gekürzt (auch als "IP-Masking" bezeichnet). Hierbei werden die letzten beiden Ziffern, bzw. der letzte Teil der IP-Adresse nach einem Punkt entfernt, bzw. durch Platzhalter ersetzt. Mit der Kürzung der IP-Adresse soll die Identifizierung einer Person anhand ihrer IP-Adresse verhindert oder wesentlich erschwert werden.

Securing online connections with TLS/SSL encryption technology (HTTPS): We use TLS/SSL encryption technology to protect user data transmitted via our online services from unauthorized access. Secure Sockets Layer (SSL) and Transport Layer Security (TLS) are the cornerstones of secure data transmission on the Internet. These technologies encrypt the information transmitted between the website or app and the user's browser (or between two servers), protecting the data from unauthorized access. TLS, as the more advanced and secure version of SSL, ensures that all data transmissions meet the highest security standards. When a website is secured by an SSL/TLS certificate, this is indicated by the display of HTTPS in the URL. This serves as an indicator to users that their data is being transmitted securely and encrypted.

Transfer of personal data

As part of our processing of personal data, such data may be transferred to or disclosed to other agencies, companies, legally independent organizational units, or individuals. Recipients of this data may include, for example, service providers entrusted with IT tasks or providers of services and content integrated into a website. In such cases, we comply with legal requirements and, in particular, enter into appropriate contracts or agreements with the recipients of your data to ensure the protection of your data.

Data transfer within the group of companies: We may transfer personal data to other companies within our group of companies or grant them access to this data. If this transfer is for administrative purposes, the transfer of data is based on our legitimate business and economic interests or is necessary to fulfill our contractual obligations or if the consent of the data subjects or legal permission has been obtained.

International data transfers

Data Processing in Third Countries: If we process data in a third country (i.e., outside the European Union (EU) or the European Economic Area (EEA)), or if processing occurs in connection with the use of third-party services or the disclosure or transfer of data to other individuals, entities, or companies, this is done solely in accordance with legal requirements. If the level of data protection in the third country has been recognized by means of an adequacy decision (Art. 45 GDPR), this serves as the basis for the data transfer. Otherwise, data transfers only take place if the level of data protection is otherwise ensured, in particular through standard contractual clauses (Art. 46(2)(c) GDPR), explicit consent, or in the case of transfers required by contract or law (Art. 49(1) GDPR). Furthermore, we will inform you of the legal basis for transfers to third countries for each individual provider from the third country, whereby adequacy decisions take precedence as the legal basis. Information on third-country transfers and existing adequacy decisions can be found on the European Commission’s website: https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection_en?prefLang=de.

EU-US Trans-Atlantic Data Privacy Framework: Im Rahmen des sogenannten "Data Privacy Framework" (DPF) hat die EU-Kommission das Datenschutzniveau ebenfalls für bestimmte Unternehmen aus den USA im Rahmen der Angemessenheitsbeschlusses vom 10.07.2023 als sicher anerkannt. Die Liste der zertifizierten Unternehmen als auch weitere Informationen zu dem DPF können Sie der Website des Handelsministeriums der USA unter https://www.dataprivacyframework.gov/ (in Englisch) entnehmen. Wir informieren Sie im Rahmen der Datenschutzhinweise, welche von uns eingesetzten Diensteanbieter unter dem Data Privacy Framework zertifiziert sind.

General information on data storage and deletion

We delete personal data that we process in accordance with legal requirements as soon as the underlying consent is revoked or there is no further legal basis for processing. This applies to cases in which the original purpose of processing no longer applies or the data is no longer required. Exceptions to this rule exist if legal obligations or special interests require longer storage or archiving of the data.

In particular, data that must be retained for commercial or tax reasons, or whose storage is necessary for legal prosecution or to protect the rights of other natural or legal persons, must be archived accordingly.

Our privacy policy contains additional information on the storage and deletion of data that applies specifically to certain processing operations.

If there are several specifications regarding the retention period or deletion deadlines for a date, the longest period shall always apply.

If a period does not expressly begin on a specific date and is at least one year, it automatically begins at the end of the calendar year in which the event triggering the period occurred. In the case of ongoing contractual relationships in which data is stored, the event triggering the period is the date on which the termination or other termination of the legal relationship takes effect.

We process data that is no longer required for its original purpose but is retained due to legal requirements or other reasons exclusively for the reasons that justify its retention.

Further information on processing procedures, methods, and services:

• Storage and deletion of data: The following general deadlines apply to storage and archiving under German law:
  • 10 Jahre - Aufbewahrungsfrist für Bücher und Aufzeichnungen, Jahresabschlüsse, Inventare, Lageberichte, Eröffnungsbilanz sowie die zu ihrem Verständnis erforderlichen Arbeitsanweisungen und sonstigen Organisationsunterlagen, Buchungsbelege und Rechnungen (§ 147 Abs. 3 i. V. m. Abs. 1 Nr. 1, 4 und 4a AO, § 14b Abs. 1 UStG, § 257 Abs. 1 Nr. 1 u. 4, Abs. 4 HGB).
  • 6 Jahre - Übrige Geschäftsunterlagen: empfangene Handels- oder Geschäftsbriefe, Wiedergaben der abgesandten Handels- oder Geschäftsbriefe, sonstige Unterlagen, soweit sie für die Besteuerung von Bedeutung sind, z. B. Stundenlohnzettel, Betriebsabrechnungsbögen, Kalkulationsunterlagen, Preisauszeichnungen, aber auch Lohnabrechnungsunterlagen, soweit sie nicht bereits Buchungsbelege sind und Kassenstreifen (§ 147 Abs. 3 i. V. m. Abs. 1 Nr. 2, 3, 5 AO, § 257 Abs. 1 Nr. 2 u. 3, Abs. 4 HGB).
  • 3 Jahre - Daten, die erforderlich sind, um potenzielle Gewährleistungs- und Schadensersatzansprüche oder ähnliche vertragliche Ansprüche und Rechte zu berücksichtigen sowie damit verbundene Anfragen zu bearbeiten, basierend auf früheren Geschäftserfahrungen und üblichen Branchenpraktiken, werden für die Dauer der regulären gesetzlichen Verjährungsfrist von drei Jahren gespeichert (§§ 195, 199 BGB).

Rights of data subjects

Rights of data subjects under the GDPR: As a data subject, you have various rights under the GDPR, which arise in particular from Articles 15 to 21 GDPR:

• Right to object: You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data concerning you which is based on Article 6(1)(e) or (f) GDPR; this also applies to profiling based on these provisions. If the personal data concerning you is processed for direct marketing purposes, you have the right to object at any time to the processing of personal data concerning you for the purpose of such advertising; this also applies to profiling insofar as it is related to such direct marketing.
• Right of revocation for consents: You have the right to revoke any consents you have given at any time.
• Right to information: You have the right to request confirmation as to whether the data in question is being processed and to obtain information about this data, as well as further information and a copy of the data in accordance with the legal requirements.
• Correction: In accordance with legal requirements, you have the right to request that your personal data be completed or that any inaccurate personal data concerning you be corrected.
• Erasure and restriction of processing: In accordance with legal requirements, you have the right to request that data concerning you be erased without delay or, alternatively, to request a restriction on the processing of such data in accordance with legal requirements.
• Data portability: You have the right to receive the personal data concerning you that you have provided to us in a structured, commonly used, and machine-readable format, in accordance with legal requirements, or to request that it be transmitted to another controller.
• Complaint to a supervisory authority: In accordance with legal requirements and without prejudice to any other administrative or judicial remedy, you also have the right to  file a complaint with a data protection supervisory authority, in particular a supervisory authority in the Member State where you habitually reside, the supervisory authority of your workplace, or the location of the alleged infringement, if you believe that the processing of your personal data violates the GDPR.

Business services

Wir verarbeiten Daten unserer Vertrags- und Geschäftspartner, z. B. Kunden und Interessenten (zusammenfassend als "Vertragspartner" bezeichnet), im Rahmen von vertraglichen und vergleichbaren Rechtsverhältnissen sowie damit verbundenen Maßnahmen und im Hinblick auf die Kommunikation mit den Vertragspartnern (oder vorvertraglich), etwa zur Beantwortung von Anfragen.

We use this data to fulfill our contractual obligations. These include, in particular, the obligations to provide the agreed-upon services, any obligations to update the data, and to remedy warranty claims and other service disruptions. In addition, we use the data to safeguard our rights and for the administrative tasks associated with these obligations, as well as for corporate organization. Furthermore, we process the data based on our legitimate interests in both proper and sound business management and in security measures to protect our contractual partners and our business operations from misuse, risks to their data, secrets, information, and rights (e.g., involving telecommunications, transportation, and other support services, as well as subcontractors, banks, tax and legal advisors, payment service providers, or tax authorities). Within the scope of applicable law, we disclose the data of contractual partners to third parties only to the extent necessary for the aforementioned purposes or to fulfill legal obligations. Contractual partners are informed about other forms of processing, such as for marketing purposes, within the scope of this Privacy Policy.

We inform our contractual partners of the data required for the aforementioned purposes either before or during the data collection process, for example in online forms, through special markings (e.g., colors) or symbols (e.g., asterisks, etc.), or in person.

We delete the data once statutory warranty obligations and similar obligations have expired, i.e., generally after four years, unless the data is stored in a customer account, e.g., as long as it must be retained for legal archiving purposes (such as for tax purposes, typically ten years). We delete data disclosed to us by the contractual partner in connection with an order in accordance with the relevant guidelines and, as a general rule, upon completion of the order.

• Types of data processed: Master data (e.g., full name, home address, contact information, customer number, etc.); payment data (e.g., bank details, invoices, payment history); contact data (e.g., mailing and email addresses or phone numbers); contract data (e.g., subject matter of the contract, term, customer category); Usage data (e.g., page views and time spent on site, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and features); Meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, individuals involved).
• Special categories of personal data: Health data.
• Affected persons: Service recipients and clients; interested parties. Business and contractual partners.
• Purposes of processing: Provision of contractual services and fulfillment of contractual obligations; security measures; communication; office and organizational procedures; organizational and administrative procedures. Business processes and business management procedures.
• Aufbewahrung und Löschung: Löschung entsprechend Angaben im Abschnitt "Allgemeine Informationen zur Datenspeicherung und Löschung".
• Legal basis: Contract fulfillment and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR); Legal obligation (Art. 6 para. 1 sentence 1 lit. c) GDPR). Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).

Further information on processing procedures, methods, and services:

• Online shop, order forms, e-commerce, and delivery: We process our customers' data to enable them to select, purchase, or order the selected products, goods, and related services, as well as to pay for and deliver or execute them. If necessary for the execution of an order, we use service providers, in particular postal, freight forwarding, and shipping companies, to carry out the delivery or execution for our customers. We use the services of banks and payment service providers to process payment transactions. The required information is marked as such in the context of the order or comparable purchase process and includes the information required for delivery or provision and billing, as well as contact information for the purpose of consultation; legal basis: contract fulfillment and pre-contractual inquiries (Art. 6 (1) (b) GDPR).
• Gastgewerbe, Hotellerie- und Unterbringungsleistungen: Wir verarbeiten die Angaben unserer Gäste, Besucher und Interessenten (einheitlich bezeichnet als "Gäste") um unsere Beherbergungs- sowie verbundene Leistungen touristischer oder gastronomischer Natur bereitzustellen sowie um die erbrachten Leistungen abzurechnen.
  
  In Rahmen unserer Beauftragung kann es erforderlich sein, dass wir besondere Kategorien von Daten im Sinne von Art. 9 Abs. 1 DSGVO, insbesondere Angaben zur Gesundheit einer Person oder Informationen mit Bezug zu ihrem religiösen Bekenntnis verarbeiten. Die Verarbeitung erfolgt, um die gesundheitlichen Interessen der Besucher zu schützen (z. B. im Fall von Angaben zu Allergien) oder sonst um deren körperlichen oder geistigen Bedürfnissen auf Wunsch und mit deren Einverständnis zu genügen.
  
  Sofern für die Vertragserfüllung oder gesetzlich erforderlich, bzw. durch Gäste eingewilligt oder es auf Grundlage unserer berechtigten Interessen erfolgt, offenbaren oder übermitteln wir die Daten der Gäste z. B. an die an der Erfüllung unserer Leistungen beteiligten Dienstleister oder ab Behörden, Abrechnungsstellen sowie im Bereich der IT, der Büro- oder vergleichbarer Dienstleistungen; Rechtsgrundlagen: Vertragserfüllung und vorvertragliche Anfragen (Art. 6 Abs. 1 S. 1 lit. b) DSGVO).

Business processes and procedures

Personenbezogene Daten von Leistungsempfängern und Auftraggebern - darunter Kunden, Klienten oder in speziellen Fällen Mandanten, Patienten oder Geschäftspartner sowie weitere Dritte - werden im Rahmen vertraglicher sowie vergleichbarer Rechtsverhältnisse und vorvertraglicher Maßnahmen wie der Anbahnung von Geschäftsbeziehungen verarbeitet. Diese Datenverarbeitung unterstützt und erleichtert betriebswirtschaftliche Abläufe in Bereichen wie Kundenmanagement, Vertrieb, Zahlungsverkehr, Buchhaltung und Projektmanagement.

The data collected is used to fulfill contractual obligations and to organize operational processes efficiently. This includes processing business transactions, managing customer relationships, optimizing sales strategies, and ensuring internal billing and financial processes. In addition, the data supports the protection of the rights of the controller and facilitates administrative tasks and the organization of the company.

Personal data may be disclosed to third parties if this is necessary to fulfill the aforementioned purposes or legal obligations. The data will be deleted after the expiry of the statutory retention periods or if the purpose of the processing no longer applies. This also includes data that must be stored for longer periods due to tax and legal documentation requirements.

• Types of data processed: Master data (e.g., full name, home address, contact information, customer number, etc.); payment data (e.g., bank account details, invoices, payment history); Contact data (e.g., postal and email addresses or phone numbers); Content data (e.g., text or image-based messages and posts, as well as related information such as details regarding authorship or the time of creation); Contract data (e.g., subject matter of the contract, term, customer category); Log data (e.g., log files regarding logins, data retrieval, or access times); Usage data (e.g., page views and dwell time, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and functions); Creditworthiness data (e.g., credit score received, estimated probability of default, risk rating based thereon, historical payment behavior); Meta, communication, and procedural data (e.g., IP addresses, time stamps, identification numbers, persons involved).
• Data subjects: Service recipients and clients; prospective customers; communication partners; business and contractual partners; third parties; users (e.g., website visitors, users of online services); customers.
• Purposes of processing: Provision of contractual services and fulfillment of contractual obligations; office and organizational procedures; business processes and business management procedures; communication; marketing; sales promotion; public relations; assessment of creditworthiness and credit rating; financial and payment management; security measures. Information technology infrastructure (operation and provision of information systems and technical equipment (computers, servers, etc.)).
• Aufbewahrung und Löschung: Löschung entsprechend Angaben im Abschnitt "Allgemeine Informationen zur Datenspeicherung und Löschung".
• Legal basis: Contract fulfillment and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR); Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR). Legal obligation (Art. 6 para. 1 sentence 1 lit. c) GDPR).

Further information on processing procedures, methods, and services:

• Customer Management and Customer Relationship Management (CRM): Procedures required within the framework of customer management and customer relationship management (CRM) (e.g., customer acquisition in compliance with data protection regulations, measures to promote customer retention and loyalty, effective customer communication, complaint management and customer service with due regard for data protection, data management and analysis to support customer relationships, administration of CRM systems, secure account management, customer segmentation, and target group formation); Legal basis: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR), Legitimate interests (Art. 6(1)(f) GDPR).
• Contact management and maintenance: Procedures required for the organization, maintenance, and safeguarding of contact information (e.g., setting up and maintaining a central contact database, regularly updating contact information, monitoring data integrity, implementing data protection measures, ensuring access controls, performing backups and restores of contact data, training employees in the effective use of contact management software, regularly reviewing communication history, and adapting contact strategies); Legal basis: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR), Legitimate interests (Art. 6(1)(f) GDPR).
• Accounting, Accounts Payable, Accounts Receivable: Procedures required for the recording, processing, and verification of business transactions in the areas of accounts payable and accounts receivable (e.g., preparation and verification of incoming and outgoing invoices, monitoring and management of open items, execution of payment transactions, handling of dunning procedures, account reconciliation in the context of receivables and payables, accounts payable and accounts receivable); Legal basis: Contract performance and pre-contractual inquiries (Art. 6(1)(b) GDPR), Legal obligation (Art. 6(1)(c) GDPR), Legitimate interests (Art. 6(1)(f) GDPR).
• Financial Accounting and Taxes: Procedures required for the recording, management, and control of financial transactions, as well as for the calculation, reporting, and payment of taxes (e.g., account assignment and posting of business transactions, preparation of quarterly and annual financial statements, execution of payment transactions, handling of dunning procedures, account reconciliation, tax consulting, preparation and filing of tax returns, handling of tax matters); Legal basis: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR), Legal obligation (Art. 6(1)(c) GDPR), Legitimate interests (Art. 6(1)(f) GDPR).
• Marketing, Advertising, and Sales Promotion: Processes necessary in the context of marketing, advertising, and sales promotion (e.g., market analysis and target group identification, development of marketing strategies, planning and execution of advertising campaigns, design and production of advertising materials, online marketing including SEO and social media campaigns, event marketing and trade show participation, customer loyalty programs, sales promotion measures, performance measurement and optimization of marketing activities, budget management and cost control); Legal basis: Legitimate interests (Art. 6(1)(f) GDPR).
• Public Relations: Processes required in the context of public relations (e.g., development and implementation of communication strategies, planning and execution of PR campaigns, drafting and distribution of press releases, maintaining media contacts, monitoring and analyzing media coverage, organizing press conferences and public events, crisis communication, creating content for social media and corporate websites, managing corporate branding); Legal basis: Legitimate interests (Art. 6(1)(f) GDPR).
• Guest Wi-Fi: Procedures required for the setup, operation, maintenance, and monitoring of a wireless network for guests (e.g., installation and configuration of Wi-Fi access points, creation and management of guest accounts, monitoring of network connections, ensuring network security, troubleshooting connection issues, updating network software, compliance with data protection regulations); Legal basis: Contract performance and pre-contractual inquiries (Art. 6(1)(b) GDPR), Legal obligation (Art. 6(1)(c) GDPR), Legitimate interests (Art. 6(1)(f) GDPR).

Providers and services used in the course of business activities

Im Rahmen unserer Geschäftstätigkeit nutzen wir unter Beachtung der gesetzlichen Vorgaben zusätzliche Dienste, Plattformen, Schnittstellen oder Plug-ins von Drittanbietern (kurz "Dienste"). Deren Nutzung beruht auf unseren Interessen an einer ordnungsgemäßen, rechtmäßigen und wirtschaftlichen Führung unseres Geschäftsbetriebs und unserer internen Organisation.

• Types of data processed: Master data (e.g., full name, home address, contact information, customer number, etc.); payment data (e.g., bank account details, invoices, payment history); Contact data (e.g., postal and email addresses or phone numbers); Content data (e.g., text or image-based messages and posts, as well as related information such as details regarding authorship or the time of creation); Contract data (e.g., subject matter of the contract, term, customer category).
• Data subjects: Service recipients and clients; prospective clients; business and contractual partners. Employees (e.g., staff members, job applicants, temporary workers, and other personnel).
• Purposes of processing: Provision of contractual services and fulfillment of contractual obligations; office and organizational procedures. Business processes and business management procedures.
• Aufbewahrung und Löschung: Löschung entsprechend Angaben im Abschnitt "Allgemeine Informationen zur Datenspeicherung und Löschung".
• Legal basis: Legitimate interests (Art. 6(1)(f) GDPR).

Further information on processing procedures, methods, and services:

• DATEV: Software für Buchhaltung, Kommunikation mit Steuerberatern sowie Behörden und mit Belegspeicherung; Dienstanbieter: DATEV eG, Paumgartnerstr. 6 - 14, 90429 Nürnberg, Deutschland; Rechtsgrundlagen: Berechtigte Interessen (Art. 6 Abs. 1 S. 1 lit. f) DSGVO); Website: https://www.datev.de/web/de/mydatev/datev-cloud-anwendungen/; Datenschutzerklärung: https://www.datev.de/web/de/m/ueber-datev/datenschutz/. Auftragsverarbeitungsvertrag: Wird vom Dienstanbieter bereitgestellt.
• HotelNet Solutions: Software for requesting, executing, and managing bookings (online booking system) and selling multi-purpose vouchers; legal basis: legitimate interests (Art. 6(1)(f) GDPR); Service provider: HotelNetSolutions GmbH, Genthiner Str. 8, 10785 Berlin, Germany; Website: https://hotelnetsolutions.de/. Privacy policy: https://hotelnetsolutions.de/datenschutz/.

payment procedure

Im Rahmen von Vertrags- und sonstigen Rechtsbeziehungen, aufgrund gesetzlicher Pflichten oder sonst auf Grundlage unserer berechtigten Interessen bieten wir den betroffenen Personen effiziente und sichere Zahlungsmöglichkeiten an und setzen hierzu neben Banken und Kreditinstituten weitere Dienstleister ein (zusammenfassend "Zahlungsdienstleister").

The data processed by payment service providers includes personal information, such as name and address; banking information, such as account numbers or credit card numbers; passwords, TANs, and verification codes; as well as details related to the contract, transaction amounts, and recipients. This information is required to process the transactions. However, the data entered is processed and stored solely by the payment service providers. This means that we do not receive any account or credit card-related information, but only information confirming or rejecting the payment. Under certain circumstances, the payment service providers may transmit the data to credit bureaus. The purpose of this transmission is to verify identity and creditworthiness. For more information, please refer to the Terms and Conditions and Privacy Policy of the payment service providers.

Payment transactions are subject to the terms and conditions and privacy policies of the respective payment service providers, which can be accessed on their respective websites or transaction applications. We refer you to these for further information and to assert your rights of withdrawal, information, and other rights as a data subject.

• Types of data processed: Master data (e.g., full name, home address, contact information, customer number, etc.); payment data (e.g., bank details, invoices, payment history); contract data (e.g., subject matter of the contract, term, customer category); Usage data (e.g., page views and time spent on site, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and features); Meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, individuals involved).
• Affected persons: Service recipients and clients; business and contractual partners. Interested parties.
• Purpose of processing: Provision of contractual services and fulfillment of contractual obligations. Business processes and business management procedures.
• Aufbewahrung und Löschung: Löschung entsprechend Angaben im Abschnitt "Allgemeine Informationen zur Datenspeicherung und Löschung".
• Legal basis: Contract fulfillment and pre-contractual inquiries (Art. 6(1)(b) GDPR). Legitimate interests (Art. 6(1)(f) GDPR).

Further information on processing procedures, methods, and services:

• PayPal: Payment services (technical integration of online payment methods) (e.g., PayPal, PayPal Plus, Braintree); Service provider: PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg; Legal basis: Contract performance and pre-contractual inquiries (Art. 6(1)(b) GDPR); Website: https://www.paypal.com/de. Privacy Policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full.

Provision of online services and web hosting

We process user data in order to provide them with our online services. For this purpose, we process the user's IP address, which is necessary to transmit the content and functions of our online services to the user's browser or device.

• Types of data processed: Usage data (e.g., page views and time spent on pages, click paths, usage intensity and frequency, types of devices and operating systems used, interactions with content and features); Meta, communication, and procedural data (e.g., IP addresses, time stamps, identification numbers, involved persons). Log data (e.g., log files regarding logins, data retrieval, or access times).
• Data subjects: Users (e.g., website visitors, users of online services).
• Purposes of processing: Provision of our online offering and user-friendliness; information technology infrastructure (operation and provision of information systems and technical devices (computers, servers, etc.)). Security measures.
• Aufbewahrung und Löschung: Löschung entsprechend Angaben im Abschnitt "Allgemeine Informationen zur Datenspeicherung und Löschung".
• Legal basis: Legitimate interests (Art. 6(1)(f) GDPR).

Further information on processing procedures, methods, and services:

• Bereitstellung Onlineangebot auf gemietetem Speicherplatz: Für die Bereitstellung unseres Onlineangebotes nutzen wir Speicherplatz, Rechenkapazität und Software, die wir von einem entsprechenden Serveranbieter (auch "Webhoster" genannt) mieten oder anderweitig beziehen; Rechtsgrundlagen: Berechtigte Interessen (Art. 6 Abs. 1 S. 1 lit. f) DSGVO).
• Erhebung von Zugriffsdaten und Logfiles: Der Zugriff auf unser Onlineangebot wird in Form von sogenannten "Server-Logfiles" protokolliert. Zu den Serverlogfiles können die Adresse und der Name der abgerufenen Webseiten und Dateien, Datum und Uhrzeit des Abrufs, übertragene Datenmengen, Meldung über erfolgreichen Abruf, Browsertyp nebst Version, das Betriebssystem des Nutzers, Referrer URL (die zuvor besuchte Seite) und im Regelfall IP-Adressen und der anfragende Provider gehören. Die Serverlogfiles können zum einen zu Sicherheitszwecken eingesetzt werden, z. B. um eine Überlastung der Server zu vermeiden (insbesondere im Fall von missbräuchlichen Angriffen, sogenannten DDoS-Attacken), und zum anderen, um die Auslastung der Server und ihre Stabilität sicherzustellen; Rechtsgrundlagen: Berechtigte Interessen (Art. 6 Abs. 1 S. 1 lit. f) DSGVO). Löschung von Daten: Logfile-Informationen werden für die Dauer von maximal 30 Tagen gespeichert und danach gelöscht oder anonymisiert. Daten, deren weitere Aufbewahrung zu Beweiszwecken erforderlich ist, sind bis zur endgültigen Klärung des jeweiligen Vorfalls von der Löschung ausgenommen.
• ALL-INKL: Leistungen auf dem Gebiet der Bereitstellung von informationstechnischer Infrastruktur und verbundenen Dienstleistungen (z. B. Speicherplatz und/oder Rechenkapazitäten); Dienstanbieter: ALL-INKL.COM - Neue Medien Münnich, Inhaber: René Münnich, Hauptstraße 68, 02742 Friedersdorf, Deutschland; Rechtsgrundlagen: Berechtigte Interessen (Art. 6 Abs. 1 S. 1 lit. f) DSGVO); Website: https://all-inkl.com/; Datenschutzerklärung: https://all-inkl.com/datenschutzinformationen/. Auftragsverarbeitungsvertrag: Wird vom Dienstanbieter bereitgestellt.

Use of cookies

Cookies are small text files or other storage notes that store and read information on end devices. For example, to store the log-in status in a user account, the contents of a shopping cart in an e-shop, the content accessed or the functions used in an online offering. Cookies can also be used for various purposes, such as for the functionality, security, and convenience of online offerings, as well as for analyzing visitor traffic.

Information Regarding Consent: We use cookies in accordance with legal requirements. Therefore, we obtain prior consent from users unless such consent is not required by law. In particular, consent is not required if the storage and retrieval of information—including cookies—are strictly necessary to provide users with a telemedia service (i.e., our online offering) that they have expressly requested. The revocable consent is clearly communicated to you and includes information regarding the specific use of cookies.

Information on the legal basis for data protection: The legal basis on which we process users’ personal data using cookies depends on whether we ask for their consent. If users consent, the legal basis for the processing of their data is their explicit consent. Otherwise, the data processed using cookies is processed on the basis of our legitimate interests (e.g., in the business operation of our online offering and the improvement of its usability) or, if this occurs within the scope of fulfilling our contractual obligations, when the use of cookies is necessary to fulfill our contractual obligations. We explain the purposes for which we use cookies in this Privacy Policy or as part of our consent and processing procedures.

Storage duration: With regard to storage duration, the following types of cookies are distinguished:

• Temporary cookies (also known as session cookies): Temporary cookies are deleted at the latest after a user leaves a website and closes their device (e.g., browser or mobile app).
• Persistent cookies: Persistent cookies remain stored even after the device is turned off. This allows, for example, the user’s login status to be saved and preferred content to be displayed immediately when the user visits a website again. Likewise, user data collected via cookies may be used for audience measurement. Unless we provide users with explicit information regarding the type and storage duration of cookies (e.g., when obtaining consent), they should assume that these cookies are persistent and may be stored for up to two years.

General Information on Withdrawal of Consent and Objection (Opt-out): Users may withdraw their consent at any time and may also object to the processing of their data in accordance with legal requirements, including through their browser’s privacy settings.

• Types of data processed: Meta, communication, and process data (e.g., IP addresses, time stamps, identification numbers, persons involved).
• Data subjects: Users (e.g., website visitors, users of online services).
• Purpose of processing: Provision of our online offering and user-friendliness.
• Legal basis: Legitimate interests (Art. 6(1)(f) GDPR).

Further information on processing procedures, methods, and services:

• Real Cookie Banner: Consent management : Procedure for obtaining, logging, managing, and revoking consent, in particular for the use of cookies and similar technologies for storing, reading, and processing information on users' end devices and for processing such information; Service provider: Execution on servers and/or computers under our own data protection responsibility; Legal basis: Legitimate interests (Art. 6 (1) (f) GDPR); Website: https://devowl.io/de/wordpress-real-cookie-banner/. Privacy policy: https://devowl.io/de/datenschutzerklaerung/.

Contact and inquiry management

When you contact us (e.g., by mail, contact form, email, phone, or social media), as well as in the context of existing user and business relationships, we process the information provided by the individuals making the inquiry to the extent necessary to respond to their inquiries and take any requested actions.

• Types of data processed: Master data (e.g., full name, home address, contact information, customer number, etc.); contact data (e.g., postal and email addresses or phone numbers); content data (e.g., text or image-based messages and posts, as well as related information such as details regarding authorship or the time of creation); Usage data (e.g., page views and time spent on the site, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and features); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, individuals involved).
• Persons affected: Communication partners.
• Purposes of processing: Communication; organizational and administrative procedures; feedback (e.g., collecting feedback via an online form). Providing our online services and ensuring user-friendliness.
• Aufbewahrung und Löschung: Löschung entsprechend Angaben im Abschnitt "Allgemeine Informationen zur Datenspeicherung und Löschung".
• Legal basis: Legitimate interests (Art. 6(1)(f) GDPR). Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR).

Further information on processing procedures, methods, and services:

• Contact form: When you contact us via our contact form, by email, or other means of communication, we process the personal data you provide in order to respond to and process your request. This usually includes information such as your name, contact details, and, if necessary, other information that you provide and that is required for proper processing. We use this data exclusively for the stated purpose of establishing contact and communication; legal bases: fulfillment of a contract and pre-contractual inquiries (Art. 6 (1) (b) GDPR), legitimate interests (Art. 6 (1) (f) GDPR).
• ReGuest: ReGuest is a software application that ensures that all non-binding inquiries and reservations are answered in the best possible way. To this end, ReGuest supports the hotel's reservations department with a series of (semi-)automated messages. These include emails regarding reminders, deposits, waiting lists, arrival, and departure.
  
  For this purpose, data relating to the inquiry and reservation (title, first name, last name, email, telephone number, address, date of birth, correspondence) is stored in ReGuest.
  In order to keep the number of service emails to a minimum, a record is made of whether a message has been read.
  
  As soon as a reservation is made, your data is transferred to the hotel software (PMS system) so that the hotel can make all the necessary arrangements for your stay.
  
  Your data is processed on the basis of Art. 6 (1) lit. b GDPR and serves to fulfill a contract or to carry out pre-contractual measures; service provider: ReGuest GmbH (subsidiary of Zeppelin Group GmbH), Kuperionstr. 34, 39012 Merano, Italy; website: https://www.reguest.io/. Privacy policy: https://www.reguest.io/de/information/datenschutzerkl%C3%A4rung/5-0.html.

Communication via Messenger

We use messengers for communication purposes and therefore ask you to note the following information regarding the functionality of messengers, encryption, the use of communication metadata, and your options for objecting.

You can also contact us through other channels, such as by phone or email. Please use the contact information provided to you or the contact information listed on our website.

In the case of end-to-end encryption of content (i.e., the content of your message and attachments), please note that the communication content (i.e., the message content and attached images) is encrypted end-to-end. This means that the content of the messages cannot be viewed, not even by the messenger providers themselves. You should always use an up-to-date version of the messenger with encryption enabled to ensure that the message content is encrypted.

However, we would like to point out to our communication partners that although the messenger providers do not view the content, they can find out that and when communication partners are communicating with us, as well as technical information about the device used by the communication partners and, depending on the settings of their device, location information (so-called metadata).

Information on Legal Bases: If we ask communication partners for permission before communicating with them via Messenger, the legal basis for our processing of their data is their consent. Furthermore, if we do not ask for consent and you, for example, contact us on your own initiative, we use Messenger in our relationship with our contractual partners and in the context of contract initiation as a contractual measure, and in the case of other interested parties and communication partners, based on our legitimate interests in fast and efficient communication and in meeting our communication partners’ needs for communication via Messenger. Furthermore, we would like to point out that we do not initially transmit the contact details provided to us to the messaging services without your consent.

Withdrawal, Objection, and Deletion: You may withdraw your consent at any time and object to communication with us via Messenger at any time. In the case of communication via Messenger, we will delete the messages in accordance with our general deletion guidelines (i.e., as described above, after the end of contractual relationships, in the context of archiving requirements, etc.) and otherwise as soon as we can assume that we have answered any inquiries from the communication partner, provided that no reference back to a previous conversation is expected and no legal retention obligations prevent the deletion.

Reservation of reference to other communication channels: To ensure your security, we ask for your understanding that we may not be able to respond to inquiries via Messenger for certain reasons. This applies to situations in which, for example, contract details must be treated as particularly confidential or a response via Messenger does not meet formal requirements. In such cases, we recommend that you use more suitable communication channels.

• Types of data processed: Contact information (e.g., mailing and email addresses or phone numbers); Content data (e.g., text or image-based messages and posts, as well as related information such as details regarding authorship or the time of creation); Usage data (e.g., page views and time spent on the site, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and features); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, individuals involved).
• Persons affected: Communication partners.
• Purposes of processing: Communication. Direct marketing (e.g., via email or mail).
• Aufbewahrung und Löschung: Löschung entsprechend Angaben im Abschnitt "Allgemeine Informationen zur Datenspeicherung und Löschung".
• Legal basis: Consent (Art. 6(1)(a) GDPR); performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR). Legitimate interests (Art. 6(1)(f) GDPR).

Further information on processing procedures, methods, and services:

• Instagram: Sending messages via the social network Instagram; Service provider: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; Legal basis: Legitimate interests (Art. 6(1)(f) GDPR); Website: https://www.instagram.com. Privacy policy: https://privacycenter.instagram.com/policy/.
• Facebook Messenger: Send and receive text messages , make voice and video calls, create group chats, share files and media, transmit location information, synchronize contacts, encrypt messages; Service provider: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; Legal basis: Legitimate interests (Art. 6(1)(f) GDPR); Website: https://www.facebook.com; Privacy policy: https://www.facebook.com/privacy/policy/; Data processing agreement: https://www.facebook.com/legal/terms/dataprocessing. Basis for third country transfers: Data Privacy Framework (DPF).
• WhatsApp: Text messages , voice and video calls, sending images, videos, and documents, group chat function, end-to-end encryption for increased security; Service provider: WhatsApp Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; Legal basis: Legitimate interests (Art. 6(1)(f) GDPR); Website: https://www.whatsapp.com/; Privacy policy: https://www.whatsapp.com/legal. Basis for third-country transfers: Data Privacy Framework (DPF).

cloud services

Wir nutzen über das Internet zugängliche und auf den Servern ihrer Anbieter ausgeführte Softwaredienste (sogenannte "Cloud-Dienste", auch bezeichnet als "Software as a Service") für die Speicherung und Verwaltung von Inhalten (z. B. Dokumentenspeicherung und -verwaltung, Austausch von Dokumenten, Inhalten und Informationen mit bestimmten Empfängern oder Veröffentlichung von Inhalten und Informationen).

In this context, personal data may be processed and stored on the providers' servers if it is part of communication processes with us or is otherwise processed by us as described in this privacy policy. This data may include, in particular, master data and contact details of users, data on transactions, contracts, other processes, and their contents. The providers of cloud services also process usage data and metadata, which they use for security purposes and to optimize their services.

If we use cloud services to provide forms or similar documents and content to other users or on publicly accessible websites, the providers may store cookies on users’ devices for web analytics purposes or to remember users’ settings (e.g., in the case of media controls).

• Types of data processed: Master data (e.g., full name, home address, contact information, customer number, etc.); contact details (e.g., mailing and email addresses or phone numbers); Content data (e.g., text or image-based messages and posts, as well as related information such as details regarding authorship or the time of creation); Usage data (e.g., page views and time spent on the site, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and features).
• Affected persons: Prospective customers; communication partners. Business and contractual partners.
• Purpose of processing: Office and organizational procedures. Information technology infrastructure (operation and provision of information systems and technical equipment (computers, servers, etc.)).
• Aufbewahrung und Löschung: Löschung entsprechend Angaben im Abschnitt "Allgemeine Informationen zur Datenspeicherung und Löschung".
• Legal basis: Legitimate interests (Art. 6(1)(f) GDPR).

Further information on processing procedures, methods, and services:

• Microsoft Cloud Services: Cloud storage , cloud infrastructure services, and cloud-based application software; Service Provider: Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland; Legal basis: Legitimate interests (Art. 6(1)(f) GDPR); Website: https://microsoft.com/de-de; Privacy policy: https://privacy.microsoft.com/de-de/privacystatement, Security information: https://www.microsoft.com/de-de/trustcenter; Data processing agreement: https://www.microsoft.com/licensing/docs/view/Microsoft-Products-and-Services-Data-Protection-Addendum-DPA. Basis for third country transfers: Data Privacy Framework (DPF).

Newsletters and electronic notifications

Wir versenden Newsletter, E-Mails und weitere elektronische Benachrichtigungen (nachfolgend "Newsletter") ausschließlich mit der Einwilligung der Empfänger oder aufgrund einer gesetzlichen Grundlage. Sofern im Rahmen einer Anmeldung zum Newsletter dessen Inhalte genannt werden, sind diese Inhalte für die Einwilligung der Nutzer maßgeblich. Für die Anmeldung zu unserem Newsletter ist normalerweise die Angabe Ihrer E-Mail-Adresse ausreichend. Um Ihnen jedoch einen personalisierten Service bieten zu können, bitten wir gegebenenfalls um die Angabe Ihres Namens für eine persönliche Ansprache im Newsletter oder um weitere Informationen, falls diese für den Zweck des Newsletters notwendig sind.

Löschung und Einschränkung der Verarbeitung: Wir können die ausgetragenen E-Mail-Adressen bis zu drei Jahren auf Grundlage unserer berechtigten Interessen speichern, bevor wir sie löschen, um eine ehemals gegebene Einwilligung nachweisen zu können. Die Verarbeitung dieser Daten wird auf den Zweck einer potenziellen Abwehr von Ansprüchen beschränkt. Ein individueller Löschungsantrag ist jederzeit möglich, sofern zugleich das ehemalige Bestehen einer Einwilligung bestätigt wird. Im Fall von Pflichten zur dauerhaften Beachtung von Widersprüchen behalten wir uns die Speicherung der E-Mail-Adresse alleine zu diesem Zweck in einer Sperrliste (sogenannte "Blocklist") vor.

The registration process is logged on the basis of our legitimate interests for the purpose of verifying that it has been carried out correctly. If we commission a service provider to send emails, this is done on the basis of our legitimate interests in an efficient and secure mailing system.

Contents:

Information about us, our services, promotions, and offers.

• Types of data processed: Master data (e.g., full name, home address, contact information, customer number, etc.); contact data (e.g., mailing and email addresses or phone numbers); Meta, communication, and process data (e.g., IP addresses, timestamps, identification numbers, involved persons). Usage data (e.g., page views and time spent on pages, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and features).
• Data subjects: Communication partners. Users (e.g., website visitors, users of online services).
• Purposes of processing: Direct marketing (e.g., via email or mail). Provision of contractual services and fulfillment of contractual obligations.
• Aufbewahrung und Löschung: 3 Jahre - Vertragliche Ansprüche (AT) (Daten, die erforderlich sind, um potenzielle Gewährleistungs- und Schadensersatzansprüche oder ähnliche vertragliche Ansprüche und Rechte zu berücksichtigen sowie damit verbundene Anfragen zu bearbeiten, basierend auf früheren Geschäftserfahrungen und üblichen Branchenpraktiken, werden für die Dauer der regulären gesetzlichen Verjährungsfrist von drei Jahren gespeichert (§§ 1478, 1480 ABGB).). 10 Jahre - Vertragliche Ansprüche (CH) (Daten, die zur Berücksichtigung potenzieller Schadenersatzansprüche oder ähnlicher vertraglicher Ansprüche und Rechte notwendig sind, sowie für die Bearbeitung damit verbundener Anfragen, basierend auf früheren Geschäftserfahrungen und den üblichen Branchenpraktiken, werden für den Zeitraum der gesetzlichen Verjährungsfrist von zehn Jahren gespeichert, es sei denn, eine kürzere Frist von 5 Jahren ist maßgeblich, die in bestimmten Fällen einschlägig ist (Art. 127, 130 OR)).
• Legal basis: Consent (Art. 6(1)(a) GDPR).
• Opt-out option: You can unsubscribe from our newsletter at any time, i.e., withdraw your consent or opt out of receiving further issues. You will find a link to unsubscribe from the newsletter at the bottom of each issue, or you can use any of the contact options listed above—preferably email—to do so.

Further information on processing procedures, methods, and services:

• Messung von Öffnungs- und Klickraten: Die Newsletter enthalten einen sogenannten "Web Beacons", d. h. eine pixelgroße Datei, die beim Öffnen des Newsletters von unserem bzw. dessen Server, sofern wir einen Versanddienstleister einsetzen, abgerufen wird. Im Rahmen dieses Abrufs werden zunächst sowohl technische Informationen, wie beispielsweise Angaben zum Browser und Ihrem System, als auch Ihre IP-Adresse und der Zeitpunkt des Abrufs erhoben. Diese Informationen werden zur technischen Verbesserung unseres Newsletters anhand der technischen Daten oder der Zielgruppen und ihres Leseverhaltens auf Basis ihrer Abruforte (die mithilfe der IP-Adresse bestimmbar sind) oder der Zugriffszeiten genutzt. Diese Analyse beinhaltet ebenfalls die Feststellung, ob und wann die Newsletter geöffnet und welche Links angeklickt werden. Die Informationen werden den einzelnen Newsletterempfängern zugeordnet und in deren Profilen bis zur Löschung gespeichert. Die Auswertungen dienen dazu, die Lesegewohnheiten unserer Nutzer zu erkennen und unsere Inhalte an sie anzupassen oder unterschiedliche Inhalte entsprechend den Interessen unserer Nutzer zu versenden. Die Messung der Öffnungs- und Klickraten sowie die Speicherung der Messergebnisse in den Profilen der Nutzer sowie ihre weitere Verarbeitung erfolgen auf Grundlage einer Einwilligung der Nutzer. Ein getrennter Widerruf der Erfolgsmessung ist leider nicht möglich, in diesem Fall muss das gesamte Newsletterabonnement gekündigt bzw. ihm widersprochen werden. In dem Fall werden die gespeicherten Profilinformationen gelöscht; Rechtsgrundlagen: Einwilligung (Art. 6 Abs. 1 S. 1 lit. a) DSGVO).
• Requirements for accessing free services: Consent to receive email communications may be required in order to access free services (e.g., access to certain content or participation in certain promotions). If you wish to access the free service without subscribing to the newsletter, please contact us.
• ADDITIVE+ NEWSLETTER: Sie haben die Möglichkeit, über unsere Website unseren Newsletter zu abonnieren. Hierfür benötigen wir Ihre E-Mail-Adresse und Ihre Erklärung, dass Sie mit dem Bezug des Newsletters über ADDITIVE GmbH einverstanden sind.
  
  Um Sie zielgerichtet mit Informationen zu versorgen, erheben und verarbeiten wir mit unserem Newsletter System außerdem freiwillig gemachte Angaben zu Interessengebieten, Name, Geburtstag und Herkunftsregion/-land.
  
  Sobald Sie sich für den Newsletter angemeldet haben, senden wir Ihnen ein Bestätigungs-E-Mail mit einem Link zur Bestätigung der Anmeldung.
  
  Das Abo des Newsletters können Sie jederzeit über den Abmelde-Link im jeweiligen Newsletter stornieren.
  
  Zur Verarbeitung Ihres Abos sowie zur Zustellung des Newsletters an Ihre E-Mail-Adresse nutzen wir Software der ADDITIVE GmbH. Mittels dieser Dienste und Systeme werden Ihre Daten zumindest zum Teil auch außerhalb der EU bzw. des EWR verarbeitet und gespeichert. Das angemessene Datenschutzniveau ergibt sich dabei aus der abgeschlossenen Auftragsverarbeitungsvereinbarung; Dienstanbieter: ADDITIVE GmbH, Industriezone 1/5 - Eurocenter, 39011 Lana, Italien; Website: https://www.additive.eu/. Datenschutzerklärung: https://www.additive.eu/rechtliches/datenschutz.html.

Advertising communication via email, mail, fax, or telephone

We process personal data for the purpose of sending promotional communications, which may be sent via various channels, such as email, telephone, mail, or fax, in accordance with legal requirements.

Recipients have the right to revoke their consent at any time or to object to promotional communications at any time.

Following a revocation or objection, we store the data necessary to demonstrate prior authorization for contacting you or sending you communications for up to three years after the end of the year in which the revocation or objection was made, based on our legitimate interests. The processing of this data is limited to the purpose of potentially defending against claims. Based on the legitimate interest in permanently honoring the user’s revocation or objection, we also store the data necessary to prevent further contact (e.g., depending on the communication channel, the email address, phone number, or name).

• Types of data processed: Personal information (e.g., full name, home address, contact information, customer number, etc.); contact details (e.g., mailing and email addresses or phone numbers); content data (e.g., text or image-based messages and posts, as well as related information such as details regarding authorship or the time of creation).
• Persons affected: Communication partners.
• Purposes of processing: Direct marketing (e.g., via email or mail); marketing; sales promotion.
• Aufbewahrung und Löschung: Löschung entsprechend Angaben im Abschnitt "Allgemeine Informationen zur Datenspeicherung und Löschung".
• Legal basis: Consent (Art. 6(1)(a) GDPR). Legitimate interests (Art. 6(1)(f) GDPR).

Web analytics, monitoring, and optimization

Die Webanalyse (auch als "Reichweitenmessung" bezeichnet) dient der Auswertung der Besucherströme unseres Onlineangebots und kann Verhalten, Interessen oder demografische Informationen zu den Besuchern, wie beispielsweise Alter oder Geschlecht, als pseudonyme Werte umfassen. Mithilfe der Reichweitenanalyse können wir zum Beispiel erkennen, zu welcher Zeit unser Onlineangebot oder dessen Funktionen beziehungsweise Inhalte am häufigsten genutzt werden, oder zur Wiederverwendung einladen. Ebenso ist es uns möglich, nachzuvollziehen, welche Bereiche der Optimierung bedürfen.

In addition to web analytics, we may also use testing procedures to test and optimize different versions of our online offering or its components.

Unless otherwise specified below, profiles, i.e., data summarized for a usage process, may be created for these purposes, and information may be stored in a browser or on a terminal device and then read. The information collected includes, in particular, websites visited and elements used there, as well as technical information such as the browser used, the computer system used, and information on usage times. If users have agreed to the collection of their location data by us or by the providers of the services we use, the processing of location data is also possible.

In addition, users’ IP addresses are stored. However, we use an IP masking procedure (i.e., pseudonymization by truncating the IP address) to protect users. In general, no personally identifiable user data (such as email addresses or names) is stored in the context of web analytics, A/B testing, and optimization; instead, pseudonyms are used. This means that neither we nor the providers of the software used know the actual identity of the users, but only the information stored in their profiles for the purpose of the respective procedures.

Information on legal bases: If we ask users for their consent to the use of third-party providers, the legal basis for data processing is consent. Otherwise, user data is processed on the basis of our legitimate interests (i.e., interest in efficient, economical, and recipient-friendly services). In this context, we would also like to refer you to the information on the use of cookies in this privacy policy.

• Types of data processed: Usage data (e.g., page views and dwell time, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and functions). Meta, communication, and procedural data (e.g., IP addresses, time stamps, identification numbers, persons involved).
• Data subjects: Users (e.g., website visitors, users of online services).
• Purposes of processing: Audience measurement (e.g., traffic statistics, identification of returning visitors); profiles containing user-related information (creation of user profiles); provision of our online services and user-friendliness.
• Aufbewahrung und Löschung: Löschung entsprechend Angaben im Abschnitt "Allgemeine Informationen zur Datenspeicherung und Löschung". Speicherung von Cookies von bis zu 2 Jahren (Sofern nicht anders angegeben, können Cookies und ähnliche Speichermethoden für einen Zeitraum von zwei Jahren auf den Geräten der Nutzer gespeichert werden.).
• Security measures: IP masking (pseudonymization of the IP address).
• Legal basis: Consent (Art. 6(1)(a) GDPR). Legitimate interests (Art. 6(1)(f) GDPR).

Further information on processing procedures, methods, and services:

• Google Analytics: We use Google Analytics to measure and analyze the use of our online services based on a pseudonymous user identification number. This identification number does not contain any unique data, such as names or email addresses. It serves to associate analytical information with a device in order to determine which content users accessed during one or more sessions, which search terms they used, whether they revisited the content, or how they interacted with our online offering. Likewise, the time of use and its duration are stored, as well as the sources from which users access our online offering and technical aspects of their devices and browsers.
  In doing so, pseudonymous user profiles are created using information from the use of various devices, whereby cookies may be employed. Google Analytics does not log or store individual IP addresses for EU users. However, Analytics provides rough geographic location data by deriving the following metadata from IP addresses: city (and the derived latitude and longitude of the city), continent, country, region, subcontinent (and ID-based equivalents). For EU data traffic, IP address data is used exclusively for this derivation of geolocation data before being immediately deleted. It is not logged, is not accessible, and is not used for any other purposes. When Google Analytics collects measurement data, all IP queries are performed on EU-based servers before the traffic is forwarded to Analytics servers for processing; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal basis: Consent (Art. 6(1)(a) GDPR); Website: https://marketingplatform.google.com/intl/de/about/analytics/; Security measures: IP masking (pseudonymization of the IP address); Privacy policy: https://policies.google.com/privacy; Data processing agreement: https://business.safety.google/adsprocessorterms/; Basis for transfers to third countries: Data Privacy Framework (DPF); Right to object (opt-out): Opt-out plugin: https://tools.google.com/dlpage/gaoptout?hl=de, Settings for the display of advertisements: https://myadcenter.google.com/personalizationoff. Further information: https://business.safety.google/adsservices/ (Types of processing and data processed).
• Google Tag Manager: We use Google Tag Manager, a software program from Google that allows us to centrally manage website tags via a user interface. Tags are small code elements on our website that serve to record and analyze visitor activity. This technology helps us to improve our website and the content offered on it. Google Tag Manager itself does not create user profiles, store cookies with user profiles, or perform independent analyses. Its function is limited to simplifying and streamlining the integration and management of tools and services that we use on our website. Nevertheless, when using Google Tag Manager, the IP address of the user is transmitted to Google, which is necessary for technical reasons in order to implement the services we use. Cookies may also be set in the process. However, this data processing only takes place if services are integrated via Tag Manager. For more detailed information about these services and their data processing, please refer to the following sections of this privacy policy; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal basis: Consent (Art. 6 (1) (a) GDPR); Website: https://marketingplatform.google.com; Privacy policy: https://policies.google.com/privacy; Data processing agreement:
  https://business.safety.google/adsprocessorterms. Basis for third-country transfers: Data Privacy Framework (DPF).
• Plausible: Plausible is a cookie-free web analytics software that we use to statistically analyze the use of our online services. Plausible does not use cookies at all, nor does it store or read information on users’ devices, and it does not track users across multiple days or websites. To determine visitor numbers, the IP address and the browser’s user agent are processed exclusively on a temporary basis and converted into an anonymous count value using a daily-changing, irreversible hashing process; the IP address and user agent are not stored, so it is not possible to identify individual persons. The data collected via Plausible is processed and stored exclusively on servers within the European Union (Falkenstein, Germany) and does not leave the EU; Service provider: Plausible Insights OÜ, Västriku tn 2, 50403 Tartu, Estonia; Legal basis: Legitimate interests (Art. 6(1)(f) GDPR); Website: https://plausible.io/; Privacy Policy: https://plausible.io/data-policy. Data Processing Agreement: Provided by the service provider (https://plausible.io/dpa).

online marketing

Wir verarbeiten personenbezogene Daten zum Zweck des Onlinemarketings, worunter insbesondere die Vermarktung von Werbeflächen oder die Darstellung von werbenden und sonstigen Inhalten (zusammenfassend als "Inhalte" bezeichnet) anhand potenzieller Interessen der Nutzer sowie die Messung ihrer Effektivität fallen können.

Zu diesen Zwecken werden sogenannte Nutzerprofile angelegt und in einer Datei (der sogenannte "Cookie") gespeichert oder ähnliche Verfahren genutzt, mittels derer die für die Darstellung der vorgenannten Inhalte relevanten Angaben zum Nutzer gespeichert werden. Hierzu können beispielsweise betrachtete Inhalte, besuchte Websites, genutzte Onlinenetzwerke, aber auch Kommunikationspartner und technische Angaben gehören, wie etwa der verwendete Browser, das benutzte Computersystem sowie Auskünfte zu Nutzungszeiten und genutzten Funktionen. Sofern Nutzer in die Erhebung ihrer Standortdaten eingewilligt haben, können auch diese verarbeitet werden.

In addition, users’ IP addresses are stored. However, we use available IP masking methods (i.e., pseudonymization by truncating the IP address) to protect users. In general, no clear user data (such as email addresses or names) is stored as part of the online marketing process; instead, pseudonyms are used. This means that neither we nor the providers of the online marketing services know the actual identity of the users, but only the information stored in their profiles.

The statements in the profiles are usually stored in cookies or using similar methods. These cookies can later be read on other websites that use the same online marketing method, analyzed for the purpose of displaying content, supplemented with further data, and stored on the server of the online marketing method provider.

In exceptional cases, it is possible to assign clear data to profiles, primarily if users are members of a social network, for example, whose online marketing methods we use and which links user profiles with the aforementioned information. Please note that users can enter into additional agreements with providers, for example by giving their consent during registration.

We only receive access to summarized information about the success of our advertisements. However, we can use conversion measurements to check which of our online marketing methods have led to a conversion, i.e., for example, to the conclusion of a contract with us. Conversion measurement is used solely to analyze the success of our marketing measures.

Unless otherwise stated, please assume that cookies will be stored for a period of two years.

Information on legal bases: If we ask users for their consent to the use of third-party providers, the legal basis for data processing is consent. Otherwise, user data is processed on the basis of our legitimate interests (i.e., interest in efficient, economical, and recipient-friendly services). In this context, we would also like to refer you to the information on the use of cookies in this privacy policy.

Information on revocation and objection:

Wir verweisen auf die Datenschutzhinweise der jeweiligen Anbieter und die zu den Anbietern angegebenen Widerspruchsmöglichkeiten (sog. "Opt-Out"). Sofern keine explizite Opt-Out-Möglichkeit angegeben wurde, besteht zum einen die Möglichkeit, dass Sie Cookies in den Einstellungen Ihres Browsers abschalten. Hierdurch können jedoch Funktionen unseres Onlineangebotes eingeschränkt werden. Wir empfehlen daher zusätzlich die folgenden Opt-Out-Möglichkeiten, die zusammenfassend auf jeweilige Gebiete gerichtet angeboten werden:

a) Europe: https://www.youronlinechoices.eu.

b) Canada: https://www.youradchoices.ca/choices.

c) USA: https://www.aboutads.info/choices.

d) Cross-regional: https://optout.aboutads.info.

• Verarbeitete Datenarten: Inhaltsdaten (z. B. textliche oder bildliche Nachrichten und Beiträge sowie die sie betreffenden Informationen, wie z. B. Angaben zur Autorenschaft oder Zeitpunkt der Erstellung); Nutzungsdaten (z. B. Seitenaufrufe und Verweildauer, Klickpfade, Nutzungsintensität und -frequenz, verwendete Gerätetypen und Betriebssysteme, Interaktionen mit Inhalten und Funktionen); Meta-, Kommunikations- und Verfahrensdaten (z. B. IP-Adressen, Zeitangaben, Identifikationsnummern, beteiligte Personen). Event-Daten (Facebook) ("Event-Daten" sind Informationen, die beispielsweise über Meta-Pixel (sei es über Apps oder andere Kanäle) an den Anbieter Meta gesendet werden und sich auf Personen oder deren Aktionen beziehen. Zu diesen Daten zählen etwa Details zu Website-Besuchen, Interaktionen mit Inhalten und Funktionen, App-Installationen sowie Produktkäufe. Die Verarbeitung der Event-Daten erfolgt mit dem Ziel, Zielgruppen für Inhalte und Werbebotschaften (Custom Audiences) zu erstellen. Es ist wichtig zu beachten, dass Event-Daten keine tatsächlichen Inhalte wie verfasste Kommentare, keine Login-Informationen und keine Kontaktinformationen wie Namen, E-Mail-Adressen oder Telefonnummern umfassen. "Event-Daten" werden von Meta nach maximal zwei Jahren gelöscht, und die daraus gebildeten Zielgruppen verschwinden mit der Löschung unserer Meta-Nutzer-Konten.).
• Data subjects: Users (e.g., website visitors, users of online services).
• Purposes of processing: Audience measurement (e.g., traffic statistics, identification of returning visitors); Tracking (e.g., interest-based/behavioral profiling, use of cookies); Conversion measurement (measuring the effectiveness of marketing measures); Target group formation; Marketing; Profiles containing user-related information (creation of user profiles); Provision of our online offering and user-friendliness; Remarketing; Click tracking.
• Aufbewahrung und Löschung: Löschung entsprechend Angaben im Abschnitt "Allgemeine Informationen zur Datenspeicherung und Löschung". Speicherung von Cookies von bis zu 2 Jahren (Sofern nicht anders angegeben, können Cookies und ähnliche Speichermethoden für einen Zeitraum von zwei Jahren auf den Geräten der Nutzer gespeichert werden.).
• Security measures: IP masking (pseudonymization of the IP address).
• Legal basis: Consent (Art. 6(1)(a) GDPR). Legitimate interests (Art. 6(1)(f) GDPR).

Further information on processing procedures, methods, and services:

• Meta-Pixel und Zielgruppenbildung (Custom Audiences): Mit Hilfe des Meta-Pixels (oder vergleichbarer Funktionen, zur Übermittlung von Event-Daten oder Kontaktinformationen mittels Schnittstellen in Apps) ist es dem Unternehmen Meta zum einen möglich, die Besucher unseres Onlineangebotes als Zielgruppe für die Darstellung von Anzeigen (sogenannte "Meta-Ads") zu bestimmen. Dementsprechend setzen wir das Meta-Pixel ein, um die durch uns geschalteten Meta-Ads nur solchen Nutzern auf Plattformen von Meta und innerhalb der Dienste der mit Meta kooperierenden Partner (so genanntes "Audience Network" https://www.facebook.com/audiencenetwork/ ) anzuzeigen, die auch ein Interesse an unserem Onlineangebot gezeigt haben oder die bestimmte Merkmale (z. B. Interesse an bestimmten Themen oder Produkten, die anhand der besuchten Webseiten ersichtlich werden) aufweisen, die wir an Meta übermitteln (sogenannte "Custom Audiences"). Mit Hilfe des Meta-Pixels möchten wir auch sicherstellen, dass unsere Meta-Ads dem potentiellen Interesse der Nutzer entsprechen und nicht belästigend wirken. Mit Hilfe des Meta-Pixels können wir ferner die Wirksamkeit der Meta-Ads für statistische und Marktforschungszwecke nachvollziehen, indem wir sehen, ob Nutzer nach dem Klick auf eine Meta-Ad auf unsere Webseite weitergeleitet wurden (sogenannte "Konversionsmessung"); Dienstanbieter: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Irland; Rechtsgrundlagen: Einwilligung (Art. 6 Abs. 1 S. 1 lit. a) DSGVO); Website: https://www.facebook.com; Datenschutzerklärung: https://www.facebook.com/privacy/policy/; Auftragsverarbeitungsvertrag: https://www.facebook.com/legal/terms/dataprocessing; Grundlage Drittlandtransfers: Data Privacy Framework (DPF); Weitere Informationen: Event Daten der Nutzer, d. .h. Verhaltens- und Interessensangaben, werden für die Zwecke der gezielten Werbung und der Zielgruppenbildung auf der Grundlage der Vereinbarung über die gemeinsame Verantwortlichkeit ("Zusatz für Verantwortliche", https://www.facebook.com/legal/controller_addendum) verarbeitet. Die gemeinsame Verantwortlichkeit beschränkt sich auf die Erhebung durch und Übermittlung von Daten an Meta Platforms Ireland Limited, ein Unternehmen mit Sitz in der EU. Die weitere Verarbeitung der Daten liegt in der alleinigen Verantwortung von Meta Platforms Ireland Limited, was insbesondere die Übermittlung der Daten an die Muttergesellschaft Meta Platforms, Inc. in den USA betrifft (auf der Grundlage der zwischen Meta Platforms Ireland Limited und Meta Platforms, Inc. geschlossenen Standardvertragsklauseln).
• Google Ads and conversion tracking: Online marketing methods used to place content and ads within the service provider’s advertising network (e.g., in search results, in videos, on websites, etc.) so that they are displayed to users who are likely to be interested in the ads. In addition, we measure the conversion of the ads, i.e., whether users have taken the opportunity to interact with the ads and use the advertised offers (so-called conversions). However, we only receive anonymous information and no personal information about individual users; Service Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal basis: Consent (Art. 6(1)(a) GDPR), Legitimate Interests (Art. 6(1)(f) GDPR); Website: https://marketingplatform.google.com; Privacy Policy: https://policies.google.com/privacy; Basis for transfers to third countries: Data Privacy Framework (DPF); Further information: Types of processing and data processed: https://business.safety.google/adsservices/. Data processing terms between controllers and standard contractual clauses for transfers of data to third countries: https://business.safety.google/adscontrollerterms.
• Google Ads Remarketing: Google Remarketing, also known as retargeting, is a technology that adds users who use an online service to a pseudonymous remarketing list so that ads can be displayed to users on other online offerings based on their visit to the online service; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal basis: Consent (Art. 6 (1) (a) GDPR); Website: https://marketingplatform.google.com; Privacy policy: https://policies.google.com/privacy; Basis for third country transfers: Data Privacy Framework (DPF); Further information: Types of processing and data processed: https://business.safety.google/adsservices/. Data processing terms between controllers and standard contractual clauses for third country transfers of data: https://business.safety.google/adscontrollerterms.
• Erweiterte Conversions für Google Ads: Wenn Nutzer auf unsere Google-Anzeigen klicken und anschließend die beworbene Dienstleistung in Anspruch nehmen (sog. "Konversion"), können die vom Nutzer eingegebenen Daten, wie z. B. die E-Mail-Adresse, der Name, die Wohnanschrift oder die Telefonnummer, an Google übermittelt werden. Die Hash-Werte werden dann mit bestehenden Google-Konten der Nutzer abgeglichen, um die Interaktion der Nutzer mit den Anzeigen (z. B. Klicks oder Views) und damit deren Leistung besser auswerten und verbessern zu können; Rechtsgrundlagen: Einwilligung (Art. 6 Abs. 1 S. 1 lit. a) DSGVO). Website: https://support.google.com/google-ads/answer/9888656.
• Microsoft Advertising: An online marketing method used to place content and ads within the service provider’s advertising network (e.g., in search results, in videos, on websites, etc.) so that they are displayed to users who are likely to be interested in the ads. In addition, we measure the conversion of the ads, i.e., whether users have taken the opportunity to interact with the ads and use the advertised offers (so-called conversion). However, we only receive anonymous information and no personal information about individual users; Service Provider: Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland; Legal Basis: Consent (Art. 6(1)(a) GDPR), Legitimate Interests (Art. 6(1)(f) GDPR); Website: https://about.ads.microsoft.com/en-us; Privacy Policy: https://privacy.microsoft.com/de-de/privacystatement; Basis for transfers to third countries: Data Privacy Framework (DPF). Right to object (opt-out): https://account.microsoft.com/privacy/ad-settings/.
• UTM Parameter: Analyse von Quellen und Benutzeraktionen auf der Grundlage einer Erweiterung von auf uns verweisenden Webadressen mit einem zusätzlichen Parameter, dem "UTM"-Parameter. Zum Beispiel kann ein UTM-Parameter "utm_source=plattformX &utm_medium=video" uns sagen, dass eine Person den Link auf der Plattform X innerhalb eines Videos angeklickt hat. Die UTM-Parameter geben Auskunft über die Quelle des Links, das verwendete Medium (z. B. Social Media, Website, Newsletter), die Art der Kampagne oder den Inhalt der Kampagne (z. B. Posting, Link, Bild und Video). Mit Hilfe dieser Informationen können wir z. B. unsere Sichtbarkeit im Internet oder die Wirksamkeit unserer Kampagnen überprüfen; Rechtsgrundlagen: Berechtigte Interessen (Art. 6 Abs. 1 S. 1 lit. f) DSGVO).

Customer reviews and rating procedures

We participate in review and rating processes in order to evaluate, optimize, and promote our services. If users rate us via the participating rating platforms or processes or provide feedback in any other way, the general terms and conditions and privacy policies of the providers also apply. As a rule, registration with the respective providers is also required for the rating.

To ensure that the reviewers have actually used our services, we transmit the necessary data regarding the customer and the service used to the respective review platform (including name, email address, and order number or item number) with the customer's consent. This data is used solely to verify the authenticity of the user.

• Types of data processed: Contract data (e.g., subject matter of the contract, term, customer category); usage data (e.g., page views and time spent on pages, click paths, usage intensity and frequency, types of devices and operating systems used, interactions with content and features). Meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, involved persons).
• Data subjects: Service recipients and clients. Users (e.g., website visitors, users of online services).
• Purposes of processing: Feedback (e.g., collecting feedback via an online form). Marketing.
• Legal basis: Legitimate interests (Art. 6(1)(f) GDPR).

Further information on processing procedures, methods, and services:

• Customer Alliance: Review platform ; Service provider: CA Customer Alliance GmbH, Ullsteinstr. 130 l Tower B, 12109 Berlin, Germany; Legal basis: Legitimate interests (Art. 6 (1) (f) GDPR); Website: https://www.customer-alliance.com/de/. Privacy policy: https://www.customer-alliance.com/de/datenschutzerklarung/.

Presence on social networks (social media)

We maintain online presences within social networks and process user data in this context in order to communicate with users active there or to provide information about us.

We would like to point out that user data may be processed outside the European Union. This may pose risks for users, as it could, for example, make it more difficult to enforce user rights.

Furthermore, user data within social networks is generally processed for market research and advertising purposes. For example, usage profiles can be created based on user behavior and the resulting interests. These profiles may in turn be used to place advertisements within and outside the networks that are presumed to correspond to the interests of the users. For this reason, cookies are usually stored on users' computers, in which their usage behavior and interests are stored. In addition, data can also be stored in the usage profiles independently of the devices used by the users (especially if they are members of the respective platforms and are logged in there).

For a detailed description of the respective forms of processing and the options for objection (opt-out), please refer to the privacy policies and information provided by the operators of the respective networks.

In the case of requests for information and the assertion of data subject rights, we would also like to point out that these can be most effectively asserted with the providers. Only the latter have access to the user data and can take appropriate measures and provide information directly. However, if you still require assistance, you can contact us.

• Types of data processed: Contact information (e.g., mailing and email addresses or phone numbers); Content data (e.g., text or image-based messages and posts, as well as related information such as details regarding authorship or the time of creation); Usage data (e.g., page views and time spent on the site, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and features); Meta, communication, and process data (e.g., IP addresses, timestamps, identification numbers, involved persons). Master data (e.g., full name, residential address, contact information, customer number, etc.).
• Data subjects: Users (e.g., website visitors, users of online services).
• Purposes of processing: Communication; feedback (e.g., collecting feedback via an online form); public relations; marketing. Providing our online services and ensuring user-friendliness.
• Aufbewahrung und Löschung: Löschung entsprechend Angaben im Abschnitt "Allgemeine Informationen zur Datenspeicherung und Löschung".
• Legal basis: Legitimate interests (Art. 6(1)(f) GDPR). Consent (Art. 6(1)(a) GDPR).

Further information on processing procedures, methods, and services:

• Instagram: Social network that allows users to share photos and videos, comment on and favorite posts, send messages, and subscribe to profiles and pages; Service provider: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; Legal basis: Legitimate interests (Art. 6(1)(f) GDPR); Website: https://www.instagram.com; Privacy policy: https://privacycenter.instagram.com/policy/. Basis for third-country transfers: Data Privacy Framework (DPF).
• Facebook-Seiten: Profile innerhalb des sozialen Netzwerks Facebook - Wir sind gemeinsam mit Meta Platforms Ireland Limited für die Erhebung (jedoch nicht die weitere Verarbeitung) von Daten der Besucher unserer Facebook-Seite (sog. "Fanpage") verantwortlich. Zu diesen Daten gehören Informationen zu den Arten von Inhalten, die Nutzer sich ansehen oder mit denen sie interagieren, oder die von ihnen vorgenommenen Handlungen (siehe unter "Von dir und anderen getätigte und bereitgestellte Dinge" in der Facebook-Datenrichtlinie: https://www.facebook.com/privacy/policy/), sowie Informationen über die von den Nutzern genutzten Geräte (z. B. IP-Adressen, Betriebssystem, Browsertyp, Spracheinstellungen, Cookie-Daten; siehe unter "Geräteinformationen" in der Facebook-Datenrichtlinie: https://www.facebook.com/privacy/policy/). Wie in der Facebook-Datenrichtlinie unter "Wie verwenden wir diese Informationen?" erläutert, erhebt und verwendet Facebook Informationen auch, um Analysedienste, so genannte "Seiten-Insights", für Seitenbetreiber bereitzustellen, damit diese Erkenntnisse darüber erhalten, wie Personen mit ihren Seiten und mit den mit ihnen verbundenen Inhalten interagieren. Wir haben mit Facebook eine spezielle Vereinbarung abgeschlossen ("Informationen zu Seiten-Insights", https://www.facebook.com/legal/terms/page_controller_addendum), in der insbesondere geregelt wird, welche Sicherheitsmaßnahmen Facebook beachten muss und in der Facebook sich bereit erklärt hat die Betroffenenrechte zu erfüllen (d. h. Nutzer können z. B. Auskünfte oder Löschungsanfragen direkt an Facebook richten). Die Rechte der Nutzer (insbesondere auf Auskunft, Löschung, Widerspruch und Beschwerde bei zuständiger Aufsichtsbehörde), werden durch die Vereinbarungen mit Facebook nicht eingeschränkt. Weitere Hinweise finden sich in den "Informationen zu Seiten-Insights" (https://www.facebook.com/legal/terms/information_about_page_insights_data). Die gemeinsame Verantwortlichkeit beschränkt sich auf die Erhebung durch und Übermittlung von Daten an Meta Platforms Ireland Limited, ein Unternehmen mit Sitz in der EU. Die weitere Verarbeitung der Daten liegt in der alleinigen Verantwortung von Meta Platforms Ireland Limited, was insbesondere die Übermittlung der Daten an die Muttergesellschaft Meta Platforms, Inc. in den USA betrifft; Dienstanbieter: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Irland; Rechtsgrundlagen: Berechtigte Interessen (Art. 6 Abs. 1 S. 1 lit. f) DSGVO); Website: https://www.facebook.com; Datenschutzerklärung: https://www.facebook.com/privacy/policy/. Grundlage Drittlandtransfers: Data Privacy Framework (DPF).
• Pinterest: Social network that allows users to share photos, comment on, favorite, and curate posts, send messages, and subscribe to profiles; Service provider: Pinterest Europe Limited, 2nd Floor, Palmerston House, Fenian Street, Dublin 2, Ireland; Legal basis: Legitimate interests (Art. 6(1)(f) GDPR); Website: https://www.pinterest.com. Privacy policy: https://policy.pinterest.com/de/privacy-policy.
• TikTok: Social network that allows users to share photos and videos, comment on and favorite posts, send messages, and subscribe to accounts; Service provider: TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland, and TikTok Information Technologies UK Limited, Kaleidoscope, 4 Lindsey Street, London, United Kingdom, EC1A 9HP; Legal basis: Consent (Art. 6 (1) (a) GDPR); Website: https://www.tiktok.com; Privacy policy: https://www.tiktok.com/de/privacy-policy. Basis for third country transfers:https://ads.tiktok.com/i18n/official/policy/jurisdiction-specific-terms.
• TikTok Business: Soziales Netzwerk, ermöglicht das Teilen von Fotos und Videos, das Kommentieren und Favorisieren von Beiträgen, Nachrichtenversand, Abonnieren von Accounts - Wir und TikTok sind gemeinsam verantwortlich bei der Sammlung und Übertragung von Eventdaten sowie bei der Messung und Erstellung von Insights-Berichten (Statistiken) für Profilinhaber. Zu diesen Eventdaten gehören Informationen zu den Arten von Inhalten, die Nutzer sich ansehen oder mit denen sie interagieren, oder die von ihnen vorgenommenen Handlungen sowie Informationen über die von den Nutzern genutzten Geräte (z. B. IP-Adressen, Betriebssystem, Browsertyp, Spracheinstellungen, Cookie-Daten) und Angaben aus dem Profil der Nutzer, wie Land oder Ort. Datenschutzinformationen zur Verarbeitung von Daten der Nutzer durch TikTok können den Datenschutzhinweisen von TikTok entnommen werden: https://www.tiktok.com/legal/page/eea/privacy-policy/de. Wir haben mit TikTok eine spezielle Vereinbarung über gemeinsame Verantwortlichkeit abgeschlossen, in der insbesondere geregelt wird, welche Sicherheitsmaßnahmen TikTok beachten muss und in der TikTok sich bereit erklärt hat, die Betroffenenrechte zu erfüllen (d. h. Nutzer können z. B. Auskünfte oder Löschungsanfragen direkt an TikTok richten). Die Rechte der Nutzer (insbesondere auf Auskunft, Löschung, Widerspruch und Beschwerde bei zuständiger Aufsichtsbehörde) werden durch die Vereinbarungen mit TikTok nicht eingeschränkt. Die Vereinbarung über gemeinsame Verantwortlichkeit findet sich in den "Jurisdiction Specific Terms" von TikTok: https://ads.tiktok.com/i18n/official/policy/jurisdiction-specific-terms.; Dienstanbieter: TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Irland und TikTok Information Technologies UK Limited, Kaleidoscope, 4 Lindsey Street, London, United Kingdom, EC1A 9HP; Rechtsgrundlagen: Einwilligung (Art. 6 Abs. 1 S. 1 lit. a) DSGVO); Website: https://www.tiktok.com; Datenschutzerklärung: https://www.tiktok.com/legal/page/eea/privacy-policy/de. Grundlage Drittlandtransfers: Standardvertragsklauseln (https://ads.tiktok.com/i18n/official/policy/jurisdiction-specific-terms).
• Vimeo: Social network and video platform; Service provider: Vimeo Inc., Attention: Legal Department, 555 West 18th Street New York, New York 10011, USA; Legal basis: Legitimate interests (Art. 6 (1) (f) GDPR); Website: https://vimeo.com. Privacy policy: https://vimeo.com/privacy.
• YouTube: Social network and video platform; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal basis: Legitimate interests (Art. 6(1)(f) GDPR); Privacy policy: https://policies.google.com/privacy; Basis for third-country transfers: Data Privacy Framework (DPF). Opt-out option: https://myadcenter.google.com/personalizationoff.
• Social Media Wall / Social Media Newsroom: Eine "Social Media Wall" oder ein "Social Media Newsroom" ist eine Zusammenstellung von Beiträgen aus verschiedenen sozialen Netzwerken, in denen wir erwähnt werden oder die einen Hashtag mit unserem Namen oder dem Namen einer Kampagne enthalten.  Dazu gehören Erwähnungen von Beiträgen, die wir in sozialen Netzwerken veröffentlichen, sowie Beiträge, die von Nutzern veröffentlicht werden. Der Inhalt der Beiträge wird automatisch von den jeweiligen sozialen Netzwerken in Übereinstimmung mit den Bedingungen und Genehmigungen der Autoren bezogen, und die Nutzer können der Anzeige jederzeit widersprechen. Für die Inhalte der Beiträge sind grundsätzlich die Verfasser verantwortlich. Verantwortlich für die Verarbeitung der Daten im Zusammenhang mit der Darstellung der Beiträge und deren Inhalt sind die Anbieter der jeweiligen sozialen Netzwerke. Wir verweisen auf die Informationen zu den jeweiligen sozialen Netzwerken im Rahmen dieser Datenschutzerklärung. Unbeschadet der Betroffenenrechte der Nutzer empfehlen wir, dass sich Nutzer bei Auskunftsersuchen und Beschwerden über Beiträge, die nicht von uns verfasst wurden, (auch) an die jeweiligen Autoren bzw. Anbieter der jeweiligen sozialen Netzwerke wenden, um die Beiträge an der Quelle zu entfernen bzw. Ihre Datenschutzrechte geltend zu machen; Rechtsgrundlagen: Berechtigte Interessen (Art. 6 Abs. 1 S. 1 lit. f) DSGVO).

Plug-ins and embedded functions and content

Wir binden Funktions- und Inhaltselemente in unser Onlineangebot ein, die von den Servern ihrer jeweiligen Anbieter (nachfolgend als "Drittanbieter" bezeichnet) bezogen werden. Dabei kann es sich zum Beispiel um Grafiken, Videos oder Stadtpläne handeln (nachfolgend einheitlich als "Inhalte" bezeichnet).

Die Einbindung setzt immer voraus, dass die Drittanbieter dieser Inhalte die IP-Adresse der Nutzer verarbeiten, da sie ohne IP-Adresse die Inhalte nicht an deren Browser senden könnten. Die IP-Adresse ist damit für die Darstellung dieser Inhalte oder Funktionen erforderlich. Wir bemühen uns, nur solche Inhalte zu verwenden, deren jeweilige Anbieter die IP-Adresse lediglich zur Auslieferung der Inhalte anzuwenden. Drittanbieter können ferner sogenannte Pixel-Tags (unsichtbare Grafiken, auch als "Web Beacons" bezeichnet) für statistische oder Marketingzwecke einsetzen. Durch die "Pixel-Tags" können Informationen, wie etwa der Besucherverkehr auf den Seiten dieser Website, ausgewertet werden. Die pseudonymen Informationen können darüber hinaus in Cookies auf dem Gerät der Nutzer gespeichert werden und unter anderem technische Auskünfte zum Browser und zum Betriebssystem, zu verweisenden Websites, zur Besuchszeit sowie weitere Angaben zur Nutzung unseres Onlineangebot enthalten, aber auch mit solchen Informationen aus anderen Quellen verbunden werden.

Information on legal bases: If we ask users for their consent to the use of third-party providers, the legal basis for data processing is consent. Otherwise, user data is processed on the basis of our legitimate interests (i.e., interest in efficient, economical, and recipient-friendly services). In this context, we would also like to refer you to the information on the use of cookies in this privacy policy.

• Types of data processed: Usage data (e.g., page views and time spent on pages, click paths, usage intensity and frequency, types of devices and operating systems used, interactions with content and features); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, individuals involved); Master data (e.g., full name, home address, contact information, customer number, etc.); contact data (e.g., postal and email addresses or phone numbers); content data (e.g., text or image messages and posts, as well as related information such as details regarding authorship or time of creation). Location data (information regarding the geographic position of a device or a person).
• Data subjects: Users (e.g., website visitors, users of online services).
• Purpose of processing: Provision of our online offering and user-friendliness.
• Aufbewahrung und Löschung: Löschung entsprechend Angaben im Abschnitt "Allgemeine Informationen zur Datenspeicherung und Löschung". Speicherung von Cookies von bis zu 2 Jahren (Sofern nicht anders angegeben, können Cookies und ähnliche Speichermethoden für einen Zeitraum von zwei Jahren auf den Geräten der Nutzer gespeichert werden.).
• Legal basis: Consent (Art. 6(1)(a) GDPR). Legitimate interests (Art. 6(1)(f) GDPR).

Further information on processing procedures, methods, and services:

• Integration of third-party software, scripts, or frameworks (e.g., jQuery): We integrate software into our online offering that we retrieve from servers operated by other providers (e.g., function libraries that we use to enhance the presentation or user-friendliness of our online offering). In doing so, the respective providers collect the users’ IP addresses and may process them for the purpose of transmitting the software to the users’ browsers, as well as for security purposes and to evaluate and optimize their services; Legal basis: Legitimate interests (Art. 6(1)(f) GDPR).
• Google Maps: Wir binden die Landkarten des Dienstes "Google Maps" des Anbieters Google ein. Zu den verarbeiteten Daten können insbesondere IP-Adressen und Standortdaten der Nutzer gehören; Dienstanbieter: Google Cloud EMEA Limited, 70 Sir John Rogerson's Quay, Dublin 2, Irland; Rechtsgrundlagen: Einwilligung (Art. 6 Abs. 1 S. 1 lit. a) DSGVO); Website:  https://mapsplatform.google.com/; Datenschutzerklärung: https://policies.google.com/privacy. Grundlage Drittlandtransfers: Data Privacy Framework (DPF).
• YouTube videos: Video content ; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal basis: Consent (Art. 6(1)(a) GDPR); Website: https://www.youtube.com; Privacy Policy: https://policies.google.com/privacy; Basis for transfers to third countries: Data Privacy Framework (DPF). Right to object (opt-out): Opt-out plugin: https://tools.google.com/dlpage/gaoptout?hl=de, Settings for the display of advertisements: https://myadcenter.google.com/personalizationoff.

Cloudflare Turnstile

We use the Cloudflare Turnstile service on our website. The provider is Cloudflare Germany GmbH, Rosental 7, 80331 Munich, Germany (parent company: Cloudflare Inc., 101 Townsend St., San Francisco, CA 94107, USA). Cloudflare Turnstile is used to verify whether data entered into our online forms (e.g., contact form) is entered by a human or by an automated program (bot). In doing so, technical data such as the IP address, browser information, and interaction data are processed to prevent malicious activity. Processing is based on our legitimate interest in the security of our online offering and protection against spam (Art. 6(1)(f) GDPR).

• Service provider: Cloudflare Germany GmbH, Rosental 7, 80331 Munich, Germany; Website: https://www.cloudflare.com/de-de/; Privacy Policy: https://www.cloudflare.com/de-de/privacypolicy/. Basis for transfers to third countries: Data Privacy Framework (DPF), Standard Contractual Clauses.

Processing of data in the context of employment relationships

In the context of employment relationships, personal data is processed with the aim of effectively establishing, implementing, and terminating such relationships. This data processing supports various operational and administrative functions that are necessary for the management of employee relationships.

Data processing covers various aspects, ranging from contract initiation to contract termination. This includes the organization and management of daily working hours, the administration of access rights and authorizations, and the handling of personnel development measures and employee appraisals. Processing is also used for billing and managing wage and salary payments, which are critical aspects of contract execution.

In addition, data processing takes into account the legitimate interests of the responsible employer, such as ensuring safety in the workplace or collecting performance data for the evaluation and optimization of operational processes. Furthermore, data processing includes the disclosure of employee data in the context of external communication and publication processes, where this is necessary for operational or legal purposes.

This data is always processed in compliance with the applicable legal framework, with the aim of creating and maintaining a fair and efficient working environment. This also includes taking into account the data protection of the employees concerned, anonymizing or deleting data after the purpose of processing has been fulfilled or in accordance with statutory retention periods.

• Types of data processed: Employee data (information about employees and other individuals in an employment relationship); Payment data (e.g., bank details, invoices, payment history); Contract data (e.g., subject matter of the contract, term, customer category); Master data (e.g., full name, residential address, contact information, customer number, etc.); Contact data (e.g., postal and email addresses or phone numbers); Content data (e.g., textual or visual messages and posts, as well as related information such as details regarding authorship or the time of creation); Social data (data subject to social confidentiality and processed, for example, by social security agencies, social assistance agencies, or pension authorities); Log data (e.g., log files regarding logins, data retrieval, or access times); Performance and behavioral data (e.g., performance and behavioral aspects such as performance evaluations, feedback from supervisors, training participation, compliance with company policies, self-assessments, and behavioral assessments); Work time data (e.g., start of work, end of work, actual work time, scheduled work time, break times, overtime, vacation days, special leave days, sick days, absences, work-from-home days, business trips); Salary data (e.g., base salary, bonus payments, premiums, tax bracket information, night shift/overtime premiums, tax deductions, social security contributions, net pay); Image and/or video recordings (e.g., photographs or video recordings of a person); Usage data (e.g., page views and time spent on pages, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and features); Meta, communication, and process data (e.g., IP addresses, time stamps, identification numbers, persons involved).
• Data subjects: Employees (e.g., staff members, job applicants, temporary workers, and other personnel).
• Purposes of processing: Establishment and implementation of employment relationships (processing of employee data in the context of establishing and implementing employment relationships); business processes and business management procedures; provision of contractual services and fulfillment of contractual obligations; public relations; security measures. Office and organizational procedures.
• Legal basis: Contract fulfillment and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR); Legal obligation (Art. 6 para. 1 sentence 1 lit. c) GDPR); Legitimate interests (Art. 6 (1) (f) GDPR); Processing of special categories of personal data relating to health, employment, and social security (Art. 9 (2) (h) GDPR). Consent (Art. 6 (1) (a) GDPR).

Further information on processing procedures, methods, and services:

• Time tracking: Methods for recording employee working hours include both manual and automated methods, such as the use of time clocks, time tracking software, or mobile apps. Activities such as entering arrival and departure times, break times, overtime, and absences are carried out. Verification and validation of the recorded working hours include comparison with work schedules or shift schedules, checking absences, and approval of overtime by supervisors. Reports and analyses are generated based on the recorded working hours to provide timesheets, overtime reports, and absence statistics for management and the HR department. Legal basis: Contract fulfillment and pre-contractual inquiries (Art. 6 (1) (b) GDPR), legitimate interests (Art. 6 (1) (f) GDPR).
• Access Management: Procedures required for defining, managing, and controlling access rights and user roles within a system or organization (e.g., creation of access profiles, role- and access-based control, review and approval of access requests, regular review of access rights, tracking and auditing of user activities, creation of security policies and procedures); Legal basis: Contract performance and pre-contractual inquiries (Art. 6(1)(b) GDPR), Legal obligation (Art. 6(1)(c) GDPR), Legitimate interests (Art. 6(1)(f) GDPR).
• Sources of processed data: Personal data obtained in the context of the application and/or employment relationship of employees is processed. In addition, personal data from other sources is collected if required by law. These may include tax authorities for tax-related information, the respective health insurance company for information on incapacity to work, third parties such as employment agencies, or publicly available sources such as professional social networks in the context of application procedures. Legal basis: Legal obligation (Art. 6 (1) (c) GDPR), legitimate interests (Art. 6 (1) (f) GDPR).
• Purposes of data processing: Employees' personal data is primarily processed for the establishment, implementation, and termination of the employment relationship. In addition, the processing of this data is necessary to fulfill legal obligations in the area of tax and social security law. In addition to these primary purposes, employee data is also used to fulfill regulatory and supervisory requirements, to optimize electronic data processing processes, and to compile internal or cross-company data, which may include statistical data. Furthermore, employee data may be processed for the assertion of legal claims and for defense in legal disputes. Legal bases: Contract fulfillment and pre-contractual inquiries (Art. 6 (1) (b) GDPR), Legal obligation (Art. 6 (1) (c) GDPR), Legitimate interests (Art. 6 (1) (f) GDPR).
• Transfer of Employee Data: Employee data is processed internally only by those departments that require it to fulfill operational, contractual, and legal obligations.
  Data is disclosed to external recipients only if required by law or if the affected employees have given their consent. Possible scenarios for this include requests for information from government authorities or in cases involving asset-building benefits. Furthermore, the controller may transfer personal data to other recipients to the extent necessary to fulfill its contractual and legal obligations as an employer. These recipients may include: a) Banks b) Health insurance providers, pension insurance providers, retirement plan providers, and other social insurance providers c) Government agencies, courts (e.g., tax authorities, labor courts, other regulatory agencies in connection with the fulfillment of reporting and disclosure obligations) d) Tax and legal advisors e) Third-party debtors in the event of wage and salary garnishments f) Other entities to which legally required disclosures must be made.
  In addition, data may be disclosed to third parties if this is necessary for communication with business partners, suppliers, or other service providers. Examples include information in the sender field of emails or letterhead, as well as the creation of profiles on external platforms; Legal basis: Contract performance and pre-contractual inquiries (Art. 6(1)(b) GDPR), Legitimate interests (Art. 6(1)(f) GDPR).
• Business travel and travel expense reporting: Procedures required for the planning, execution, and settlement of business trips (e.g., booking travel, arranging accommodations and transportation, managing travel expense advances, submitting and reviewing travel expense reports, verifying and recording incurred costs, complying with travel policies, and handling travel expense management); Legal basis: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR), Legal obligation (Art. 6(1)(c) GDPR), Legitimate interests (Art. 6(1)(f) GDPR), processing of special categories of personal data relating to health, employment, and social security (Art. 9(2)(h) GDPR).
• Payroll Processing and Payroll Accounting: Processes required for the calculation, payment, and documentation of employees’ wages, salaries, and other compensation (e.g., recording of working hours, calculation of deductions and supplements, payment of taxes and social security contributions, preparation of pay stubs, maintenance of payroll accounts, reporting to tax authorities and social security agencies); Legal basis: Contract performance and pre-contractual inquiries (Art. 6(1)(b) GDPR), Legal obligation (Art. 6(1)(c) GDPR).
• Personnel Records Management: Procedures required for the organization, updating, and administration of employee data and documents (e.g., recording of employee master data, retention of employment contracts, references, and certificates, updating of data in the event of changes, compilation of documents for performance reviews, archiving of personnel files, compliance with data protection regulations); Legal basis: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR), Legal obligation (Art. 6(1)(c) GDPR), Legitimate interests (Art. 6(1)(f) GDPR), processing of special categories of personal data relating to health, employment, and social security (Art. 9(2)(h) GDPR).
• Human resources development, performance evaluation, and employee reviews: Procedures required for the promotion and professional development of employees, as well as for the assessment of their performance and in the context of employee reviews (e.g., needs analysis for continuing education, planning and conducting training programs, preparing performance evaluations, conducting goal-setting and feedback meetings, career planning and talent management, succession planning); Legal basis: Contract performance and pre-contractual inquiries (Art. 6(1)(b) GDPR), Legal obligation (Art. 6(1)(c) GDPR), Legitimate interests (Art. 6(1)(f) GDPR), processing of special categories of personal data relating to health, employment, and social security (Art. 9(2)(h) GDPR).
• Obligation to provide data: The controller informs employees that they are required to provide their data. This is generally the case if the data is necessary for the establishment and performance of the employment relationship or if its collection is required by law. The provision of data may also be necessary if employees assert claims or are entitled to claims. The implementation of these measures or the fulfillment of services depends on the provision of this data (for example, the provision of data for the purpose of receiving wages). Legal bases: Contract fulfillment and pre-contractual inquiries (Art. 6 (1) (b) GDPR), legal obligation (Art. 6 (1) (c) GDPR), legitimate interests (Art. 6 (1) (f) GDPR).
• Publication and disclosure of employee data: Employee data will only be published or disclosed to third parties if this is necessary for the performance of work tasks in accordance with the employment contract. This applies, for example, if employees are named as contact persons in correspondence, on the website, or in public registers in accordance with an agreement or agreed job description, or if their area of responsibility includes representative functions. This may also be the case if, in the course of performing their duties, employees are presented or communicate with the public, such as in the case of photographs taken for public relations purposes. Otherwise, employee data will only be published with their consent or on the basis of the employer's legitimate interests, for example in the case of stage or group photographs taken during a public event. Legal basis: consent (Art. 6 (1) (a) GDPR), performance of a contract and pre-contractual inquiries (Art. 6 (1) (b) GDPR), legitimate interests (Art. 6 (1) (f) GDPR).

application process

The application process requires applicants to provide us with the data necessary for their assessment and selection. The information required is specified in the job description or, in the case of online forms, in the information provided there.

Basically, the required information includes personal details such as your name, address, contact details, and proof of the qualifications required for a position. Upon request, we will be happy to provide you with additional information about what details are required.

If available, applicants are welcome to submit their applications using our online form, which is encrypted using state-of-the-art technology. Alternatively, applications can also be sent to us by email. However, we would like to point out that emails are generally not encrypted when sent over the Internet. Although emails are usually encrypted during transmission, this is not the case on the servers from which they are sent and received. Therefore, we cannot accept any responsibility for the security of the application during its transmission between the sender and our server.

For the purposes of searching for applicants, submitting applications, and selecting applicants, we may use applicant management or recruitment software and platforms and services from third-party providers in compliance with legal requirements.

Applicants are welcome to contact us regarding the method of submitting their application or send us their application by mail.

Processing of special categories of data: To the extent that special categories of personal data (Art. 9(1) GDPR, e.g. health data, such as severe disability status or ethnic origin) are requested from applicants or provided by them, such data is processed so that the controller or the data subject can exercise the rights and fulfill the obligations arising from labor law and the law on social security and social protection, in the case of the protection of the vital interests of the applicants or other persons, or for the purposes of preventive healthcare or occupational medicine, for the assessment of the employee’s fitness for work, for medical diagnosis, for care or treatment in the health or social sector, or for the administration of systems and services in the health or social sector.

Deletion of data: The data provided by applicants may be further processed by us for the purposes of the employment relationship in the event of a successful application. Otherwise, if the application for a job vacancy is unsuccessful, the applicant's data will be deleted. Applicants' data will also be deleted if an application is withdrawn, which applicants are entitled to do at any time. Subject to a justified revocation by the applicant, the data will be deleted at the latest after a period of six months so that we can answer any follow-up questions regarding the application and fulfill our obligations to provide evidence in accordance with the regulations on equal treatment of applicants. Invoices for any travel expense reimbursements will be archived in accordance with tax regulations.

Inclusion in an applicant pool: Inclusion in an applicant pool, if offered, is based on consent. Applicants are informed that their consent to be included in the talent pool is voluntary, has no influence on the current application process, and that they can revoke their consent at any time in the future.

Duration of data storage in the applicant pool in months: 6

• Types of data processed: Master data (e.g., full name, home address, contact information, customer number, etc.); contact data (e.g., mailing and email addresses or phone numbers); content data (e.g., text or image-based messages and posts, as well as related information such as details regarding authorship or the time of creation). Applicant data (e.g., personal details, mailing and contact addresses, documents submitted with the application and the information contained therein, such as cover letters, resumes, and references, as well as other information regarding a specific position or voluntarily provided by applicants regarding their personal background or qualifications).
• Persons affected: Applicants.
• Purpose of processing: Application process (justification and possible subsequent implementation as well as possible subsequent termination of the employment relationship).
• Aufbewahrung und Löschung: Löschung entsprechend Angaben im Abschnitt "Allgemeine Informationen zur Datenspeicherung und Löschung".
• Legal basis: Application process as a pre-contractual or contractual relationship (Art. 6(1)(b) GDPR). Legitimate interests (Art. 6(1)(f) GDPR).

Further information on processing procedures, methods, and services:

• Stepstone: Services related to employee recruitment (search for employees, communication, application process, contract negotiations); Service provider: StepStone Deutschland GmbH, Völklinger Straße 1, 40219 Düsseldorf, Germany; Legal basis: Legitimate interests (Art. 6 (1) (f) GDPR); Website: https://www.stepstone.de. Privacy policy: https://www.stepstone.de/Ueber-StepStone/Rechtliche-Hinweise/datenschutzerklaerung/.

Privacy information for whistleblowers

This section provides information on how we handle data from individuals who submit reports (whistleblowers) and from affected and involved parties as part of our whistleblower procedure. Our goal is to provide a straightforward and secure way to report possible misconduct by us, our employees, or service providers, especially for actions that violate laws or ethical guidelines. We also ensure that reports are processed and handled appropriately.

Legal basis (Germany): Insofar as we process data to fulfill our legal obligations in accordance with the Whistleblower Protection Act (HinSchG), the legal basis for processing is Article 6(1)(c) GDPR and, in the case of special categories of personal data, Article 9(2)(g) GDPR, Section 22 BDSG, in each case in conjunction with Section 10 HinSchG. This refers to the obligation to set up and operate an internal whistleblower reporting office, to fulfill its legal tasks and, in the case of the use of data collected in the reporting procedure, to take further investigations or labor law measures against persons who have been found guilty of a violation.

Insofar as we process data (in particular in the event of identified misconduct) within the scope of or in preparation for legal defense, this is done on the basis of our legitimate interests in acting in a legally compliant and ethical manner in accordance with Art. 6 (1) (f) GDPR.

If you have given us your consent to process personal data for specific purposes, the processing will be carried out on the basis of Art. 6 (1) (a) GDPR and, in the case of special categories of personal data, Art. 9 (2) (a) GDPR. An example of this would be the disclosure of the identity of the whistleblower or the preparation of a verbatim transcript during a personal meeting. Consent that has been given can be revoked at any time with effect for the future.

Types of data processed:

We may collect various data in the course of receiving and processing reports and in the subsequent whistleblower procedure. This includes, in particular, data provided by a whistleblower, such as:

• Name, contact details, and location of the person providing the tip
• Names and details of potential witnesses or persons affected by the tip-off.
• Names and details of the persons to whom the report relates
• Information about the alleged misconduct,
• Further relevant details, if provided by the whistleblower.

For the purposes of fact-checking and further processing, we also process the following personal data:

• Clear identification of the report,
• Contact details of the person providing the information, if specified,
• Personal data of persons mentioned in the notice, if provided,
• Personal data of persons indirectly affected by the investigation, if applicable,
• Personal data of individuals from other participating companies (e.g., in the context of legal advice), if applicable,
• Additional data related to the facts of the case.

Providing your name: You have the option of submitting reports anonymously. However, unless prohibited by national legislation, we recommend that you provide your name and contact details. This enables us to follow up on the report more effectively and contact you directly if necessary.

If you provide your name and contact details, your identity will be treated as strictly confidential. The only exceptions to this confidentiality are if we are legally obliged to disclose your identity. This may be necessary to protect or defend our rights or the rights of our employees, customers, suppliers, or business partners. Another exception is if it is determined that the allegations were made with malicious intent.

Provision of data to third parties: We will only disclose data relating to the information provided to third parties under certain circumstances. This will occur either a) if you have given us your express consent to do so, or b) if there is a legal obligation to disclose the data. Possible third parties include public authorities, government, regulatory, or tax authorities if disclosure is necessary to comply with a legal or regulatory obligation. In addition, we may engage lawyers and other professional advisors in accordance with legal provisions. They are authorized to investigate suspected misconduct and take necessary measures following an investigation, such as initiating disciplinary or legal proceedings. In addition, carefully selected and monitored service providers may receive data for these purposes (e.g., operators of a web-based reporting system). However, these service providers are contractually obliged to comply with the applicable data protection regulations within the framework of commissioned data processing.

Data retention and deletion: Personal data will only be processed for as long as is necessary to fulfill the processing purposes described above. If this data is no longer necessary for the purposes mentioned, it will be deleted. However, in certain situations, the data may be retained for longer in order to comply with legal requirements, as long as this is necessary and proportionate. In such cases, the data will be deleted as soon as it is no longer required for these purposes.

• Types of data processed: Master data (e.g., full name, home address, contact information, customer number, etc.); Employee data (information about employees and other individuals in an employment relationship); Contact data (e.g., mailing and email addresses or phone numbers); Content data (e.g., text or image-based messages and posts, as well as related information such as details regarding authorship or the time of creation); Usage data (e.g., page views and time spent on the site, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and features).
• Affected individuals: Employees (e.g., staff members, applicants, temporary workers, and other personnel); third parties; whistleblowers.
• Purpose of processing: Whistleblower protection.
• Aufbewahrung und Löschung: Löschung entsprechend Angaben im Abschnitt "Allgemeine Informationen zur Datenspeicherung und Löschung".
• Legal basis: Consent (Art. 6(1)(a) GDPR); Legal obligation (Art. 6(1)(c) GDPR). Legitimate interests (Art. 6(1)(f) GDPR).

Modification and updating

We ask that you review the content of our Privacy Policy on a regular basis. We will update the Privacy Policy as soon as changes to our data processing activities make this necessary. We will notify you as soon as the changes require action on your part (e.g., consent) or any other individual notification.

Where we provide addresses and contact information for companies and organizations in this privacy policy, please note that addresses may change over time and we ask that you verify the information before contacting them.